Wine-Search partners with Just the Drop
Website Wine-Searcher has partnered with Just the Drop, a Sydney based wine marketing agency to further its display and paid content offering to wine clients based in Australia.
The announcement:
Wine-Searcher the world’s most visited wine-related website has exclusively partnered with Just the Drop, a Sydney based wine marketing agency to further its display and paid content offering to wine clients based in Australia.
With over 15 million monthly worldwide impressions the website aggregates over 2 million wine scores and reviews, along with over 6.1 million merchant price offers. The site is essential to anyone serious about wine and is backed up by news, features and wine knowledge content. The partnership also sees access to Wine-Searcher’s other digital assets in Social Media and the eDm channel, offering greater integrated campaign options.
Just the Drop is a specialist wine and hospitality marketing agency that brings a wealth of digital and direct marketing experience to the wine segment. David Messum MD states “We are seeing ever increasing interest in paid native content for the niche wine segment. Wine-Searcher’s wine qualified audience is highly engaged and offers Australian wine brands the opportunity to extend their reach via quality content and media across the growing domestic market and key export regions such as the US, UK and Hong Kong.”
Just the Drop is the exclusive network seller in Australia and will also offer further support to advertisers through value added marketing strategy and execution services.
Source: Just the Drop media release
