WPP design agency, Cornwell loses CEO and ECD

Sally Dobell, the CEO of WPP-owned brand design agency Cornwell has resigned to “pursue new challenges”.

Meanwhile, Cornwell’s ECD Quan Payne has also resigned from the business “pursue other interests”.

Sally Dobelll has resigned as Cornwell’s CEO

Following Dobell’s departure, Cornwell’s content strategy director, Jessica Murphy, has been promoted to general manager and will work closely with Murphy as she transitions out of the agency.

Dobell joined the agency in 2010 as a client services director, she was promoted to managing director three years later and after seven months became Cornwell’s CEO.

“It has been our people and the quality of work that has been my driver. The team have joined me in a relentless pursuit of excellence and we have achieved great things together. My resignation has been with mixed emotions but I know after more than eight years it is time to take on a new challenge and continue to evolve as a business person,” Dobell said in a statement.

Rob Currie, chief business director at WPP AUNZ, said the agency respects Dobell’s decision to make a change.

“Sally has led the Cornwell business to be recognised as one of the country’s most innovative and respected brand experts. During her time, she has successfully developed a highly creative culture that will continue to produce outstanding ideas of influence.

“One of the many benefits of the WPP AUNZ Group is the ability to tap into key expertise as and when required. While the Cornwell brand and structure remains otherwise unchanged, we can utilise support from other Group brand experts and management to ensure the agency continues on its trajectory of growth.”


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