2.2m for Masterchef final while Australia’s Got Talent and Gruen struggle
Last night’s winner announcement of the fourth edition of MasterChef rated 2.191m last night – the weakest result of the four series, although it faced tough competition from the final of Seven’s Australia’s Got Talent and the series debut of Gruen Sweat, neither of which rated above 1m.
Meanwhile, The Masterchef contest show show preceding the announcement of Andy Allen as the winner rated 1.888m according to preliminary overnight metro ratings from OzTam. The show delivered The its best ratings of the year and helped the network to a rare win for the night.
Previous Masterchef winner announcement metro ratings:
- Series 1: 3.745m
- Series 2: 3.962m
- Series 3: 2.568m
- Series 4: 2.191m
Australia’s Got Talent, won by Andrew de Silva, rated 998,000, seventh for the night.
The result was dramatically down on the 2.91m viewers who tuned in to see the 2011 AGT winner announcement.
ABC1’s Gruen Sweat – the Gruen Transfer spin-off focusing on the Olympics – rated 931,000, 11th for the night.
Nine’s US version of The Voice rated an embarrassing 387,000 – 24th for the night.
The final double episodes of Nine’s drama Tricky Business limped to ratings of 311,000 and 220,000.
Andrew Denton’s Randling on ABC1, rated 479,000 while Nine’s The Mentalist clocked just 146,000.
Nine fell behind ABC1 for the night with just 11.9% share. ABC1 claimed 12%, Seven 20.6%, while Ten won the night with 27.9%.
In the key advertising demographics, Masterchef also dominated, with the top two slots in 16-39 and 18-49, followed by Seven’s Mrs Brown’s Boys. In 25-54, Masterchef took the top two slots with Nine News third. Gruen Sweat’s performance also improved in the younger demos – sixth for the night in 18-49 and 25-54, and eighth in 16-39.
Wednesday’s top shows:
1. Masterchef – Winner Ten 2.191m
2. Masterchef – Final Ten 1.888m
3. Seven News Seven 1.229m
4. Nine News Nine 1.165m
5. Today Tonight Seven 1.032m
6. A Current Affair Nine 1.002m
7. Australia’s Got Talent Seven 0.998m
8. ABC News ABC 0.959m
9. Mrs Brown’s Boys Seven 0.957m
10. Home and Away Seven 0.931m
11. Gruen Sweat ABC 0.931m
12. The Project – 6:30 Ten 0.701m
13. Ten News Ten 0.691m
14. Hot Seat Nine 0.648m
15. Deal or No Deal Seven 0.634m
Wednesday’s channel share:
Ten: 27.9%
Seven: 20.6%
ABC1: 12.0%
Nine: 11.9%
7TWO: 4.3%
SBS1: 3.8%
7mate: 3.4%
ABC2: 3.3%
GO!: 3.2%
Eleven: 3.0%
Gem: 2.2%
One: 1.9%
ABC3: 1.0%
ABC News 24: 1.0%
SBS2: 0.5%
Tim Burrowes founded Mumbrella in 2008. He worked on Mumbrella until 2021. At various points he was editor, content director and editor-at-large.
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Not as high as I would have thought for Masterchef given it is the best property they have. I am not sure why they scheduled mid-week knowing they would get a larger audience on either a Sunday or even Monday Night ?
Will be interesting to see how they perform without it now ?
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I would hardly call gruen sweat a struggle. It got just under a million in its 5th season with virtually no advertising and up against the finals of two of the most popular shows on tv. They would be happy with that.
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Gruens Olympic special last night was great, more should have watched. The Olympic brand police have definitely gone too far.
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Must say I didn’t ever realise Gruen was on last night. Was I just not paying attention, or did ABC not really get the word out? Guess I’ll have to jump on iView.
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Gruen at 900k+ is not struggling
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OMG – how much trouble is Nine in? BB better work or the programming department will all be lloking for jobs.
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Down, down prices are down!
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@Ron OMG how long and annoying was that spot
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Gruen great result, will lift without the competition next week. The MC Masters series will be interesting to see, another patented anti Olympics strategy from TEN. They are pretty good at this kind of strategy and have always made a commercial success of it.
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AGT Final under 1 Mil. Seven can put that one to sleep. Looks like they’re now a one show channel
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I take your point on Gruen. In the context of the competition, 900+ is a good result. But I suspect that it will do 1.3m without that competition.
Cheers,
Tim – Mumbrella
time for channel seven to make some tough calls
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…would’ve thought Australia’s Got Talent’s massive decline would’ve been bigger news that MasterChef’s moderate one.
Then again, that wouldn’t be Channel Ten bashing.
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“AGT Final under 1 Mil. Seven can put that one to sleep. Looks like they’re now a one show channel”
Yes a one show channel with 6 shows in the top 20 ….
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Good point Rob, a drop in 2 million viewers is a hell of a lot more dramatic than 400k…. I’m not a great supporter in TEN’s direction these days but fair is fair.
And if you were going to give someone a kicking, I’d far prefer to lay my steel caps into the podgy belly of Kyle than the podgy belly of Matt Preston – in a Shire sense not for real or anything….
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I thought GS was great I haven’t watched GTransfer since the second season ( I liked it just don’t get around to watching it) however Sweat was good. Todd and Russ were on fire.
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Does anyone have any insight into the effect iview is having on ABC ratings? I know I don’t bother watching or even recording ABC shows if its not convenient bacause I know I can catch up later…
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Down down farmers margins are down!
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