Aussie stock photo service Austockphoto launches
Austockphoto, a royalty free Australian stock photography site, has been launched offering 100% locally sourced images.
Sourcing true-to-life Aussie stock photography just became a whole lot easier
Meet the new kid on the block: Austockphoto. The new go-to for Australian stock photography.
Sourcing true-to-life stock photography of Australian people and places just became a whole lot easier.
The newly launched Austockphoto was founded by two Aussie graphic designers who saw a gaping hole in the market for genuine Australian images.
It’s a home-grown game-changer for the Australian graphic design and advertising industries that will transform the way Australians buy stock photography, all whilst supporting local photographers.
The Austockphoto library is the first 100% Australian, 100% independent stock photo library offering authentic imagery – all shot in familiar locations and settings by a talented team of 150+ contributors from all over the country.
Austockphoto is the brain child of Claire Bonnor and Kassandra Hunt, the founders of Sydney design and branding agency, Boheem. Their experience in design over the past 12 years has given them a clear understanding of what Australian designers are looking for, and what has been missing in the stock photography scene.
“Over the years we have seen a growing trend toward authenticity, and it’s impossible to be authentic when you’re using off-shore imagery – Australian consumers just don’t buy it. There’s definitely been gap in the market,” Claire said.
Kassandra is a particularly strong believer in quality over quantity. “Each shot is carefully selected so our search results produce beautiful, relevant content that is uniquely and quintessentially Australian, she said.
“Every photographer invited to join the Austockphoto community bring their own perspective on Australian culture, so there’s something for everyone.”
“This is a carefully curated collection with an Australian audience in mind,” Claire added. “Unlike the international stock photo libraries, Austockphoto knows that our culture isn’t all about kangaroos and the Opera House.
“While these are national icons, they’re not what we truly associate with everyday life. The Australia we know and love has so much more depth and beauty than the exported tourism persona.”
See the Austockphoto library and start searching now at: www.austockphoto.com.au.
From the company’s PR release
What an asset to Australian design!
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So good to have a place where real Aussie photos can be bought and the photographers are paid for it too!
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So awesome to see! Fantastic idea, no doubt this will be a success, well done!
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Hooray! Finally an authentic Aussie stock site. 🙂
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Fantastic news! A much needed option in the market and a great platform for photographers and designers to benefit from.
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So pleased to see an Aussie company supporting Aussies and providing a quality source for real Australian images – good onya Austockphoto!
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I am proud to be an Austockphoto Photographer and to be associated with such a diverse and talented group of people.
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A big country thanks to Austockphoto.
I just get me enough pictures of them cattle and sheep.
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Fantastic site for true Australian photos. Love it !
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Finally, a targeted and authentic Australian stock photo library that is mutually beneficial to both local designers and the local photography community!
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Finally someone who gets it! the Election Day sausage sizzle is equally as Australian as the Harbour Bridge.
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