Ben Sharp exits ADMA after just two weeks
The managing director of industry body the Association for Data-Driven Marketing and Advertising (ADMA) Ben Sharp has exited the company after less than two weeks in the role.
Sharp was appointed to the leadership position in late March after ADMA’s CEO Jodie Sangster departed.
Sharp has departed ADMA after less than two weeks
Mumbrella understands Sharp resigned from the industry body.
A spokesperson from ADMA said in a statement to Mumbrella: “ADMA and Ben Sharp have agreed to part ways, effectively immediately.
“All ADMA operations remain under the competent guidance of AADL Acting CEO, Steve Sinha until we appoint a replacement managing director for ADMA.
“We wish Ben well in his future endeavours. ADMA has an exciting future ahead and we look forward to sharing further updates in due course.”
Sharp took on the MD role rather than replacing Sangster directly, with the industry body at the time not replacing the CEO role.
Prior to joining ADMA, Sharp was the managing director of AdRoll, before leaving when the adtech business rolled back its local operations.
In December last year AdRoll moved its leadership to the business’ Dublin-based EMEA VP, Marius Smyth.
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Far out! If he bought a bottle of milk on his first day, it wouldn’t have even had enough time to expire.
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Hopefully he still got a farewell gift and thank you card.
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Competent guidance is my favourite type of guidance
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Hmmm,
Wonder who did the “executive search” for this role – they will be feeling happy and popular (not!). Surely some sort of record at two weeks!
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Looks like Ben is out of a job!
Soz
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Love Sharpy, but this always did seem like a weird fit, I can imagine that maybe ADMA thought that they needed to be more ‘commercial’ and saw Sharpy as a way to drive more interactions with the big Ad-Tech companies and agencies.
I imagine that once he looked under the hood, he worked out that it wasn’t the job for him. Does seem weird that you take a fairly senior job without doing the DD on it.
Best of luck, I’m sure there is an Ad-Tech/Fin-tech vendor who will snap him up.
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