Built Environment Channel appoints We Think Media as its advertising representative

Streaming digital screen service, Built Environment Channel, has appointed We Think Media as its advertising representative.

The announcement:

Built Environment Channel appoints We Think Media as exclusive advertising representative in Sydney and Brisbane

The Built Environment Channel (BEC), the free streaming digital screen service for architecture practices, has appointed WeThinkMedia as its exclusive advertising representative across Sydney and Brisbane, effective immediately.

Through its network of premium screens, BEC provides architects with access to a newsfeed of industry content in architects’ studios throughout Australia. As well as broadcasting industry news, the BEC platform showcases architects’ work, bringing together local and global design inspiration.

Peter Wiltshire, Executive Director, WeThinkMedia, said: “The building and construction industry is worth over $400 billion in Australia and BEC is rapidly becoming an indispensable channel for architecture professionals. Our agency and advertising clients are already responding positively to this opportunity to reach a highly engaged, information-hungry audience.”

Built Environment Channel CEO, Andrew Stefanou, said: “BEC has partnered with Australia’s key architecture industry bodies to deliver the latest news to small, medium and large architecture practices. Timely, relevant messaging from key building industry suppliers is an important part of that offer, and joining with WeThinkMedia will be invaluable in helping BEC connect with those that specify products.

“BEC is rapidly evolving and now is an ideal time to for our business to partner with a like-minded group of professionals who share our enthusiasm in celebrating creativity and design. We’re very proud to be working alongside Australia’s largest independent sales agency.”

Source: Third Avenue press release


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