Dr Mumbo Bushfire business October 18, 2013 12:06 8 So this press release just arrived from Storage King following the NSW bushfires. Opportunist or generous? You decide… topics bushfires Share Tweet Share Comments: 8 Paul 18 Oct 13 Crisitunity! Reply Ashley 18 Oct 13 Definitely opportunist. Generous would be 3 months free. Reply Leanne Souter 18 Oct 13 Ouch! Hope they are equipped with a good social media crisis strategy. Reply John Grono 18 Oct 13 I so want to add some fine-print … “Fire-damaged goods excepted”. Reply JT 18 Oct 13 Sadly – based on the terrible intensity of the fire – I don’t think the people who lost their houses have much left to store. Maybe Storage King could store their opportunism in their empty units instead? Reply Gavin 18 Oct 13 Paul – if that’s a reference to The Bugle podcast, you win the comment section. 🙂 Reply Andrew Bolt & Gina Rineharts Lovechild 21 Oct 13 @Gavin I think you mean “Catastrotunity”? Reply Paul 24 Oct 13 Gavin, it was a Simpsons reference. Reply Comments are closed. ADVERTISEMENT Most Discussed 122 Comments Sky News drops Outsiders from schedule after sacking of Mark Latham 50 Comments Sky News sacks Mark Latham and refuses to say whether Outsiders will remain on air 48 Comments Why that Pepsi ad isn’t as bad as you think it is 37 Comments 457 visa axing to hurt PR industry with ‘PR manager’ to be removed from temporary visa list 35 Comments Job cuts, one brand and the future: Will Fairfax get it right this time around?