Carsales adds two new hires to its commercial team
Carsales.com.au has made two new hires to its commercial team.
Lauren Smith joins carsales as head of product media, OEM and corporate after four years heading up digital and customer experience at Renault Australia. Jodie Smith has taken the role of head of sales NSW, QLD and WA after leaving Fairfax Media.
Lauren Smith joins carsales as head of product media, OEM and corporate
At Renault Australia, Lauren was responsible for the brand’s digital strategy. In her new role, she will be responsible for ensuring client outcomes from the company’s media products.
“Carsales is a unique partner for our clients, offering more than media solutions. I’m thrilled to be working with such a smart group of people on some incredible products,” said Lauren in a media statement. “I look forward to driving brand solutions through native, video and content marketing, and evolving carsales’ audience and data-driven offerings.”
In her new role at carsales, Jodie will be responsible for leading the sales teams in each of her markets. In her previous position at Fairfax, she was brands and audiences director across the Life Media portfolio.
“Carsales is a forward thinking business that is a clear leader in its category,” said Jodie in a media statement. “The auto industry is dynamic and diverse in both in the scope of products and complexities of the customer journey.”
Sam Granleese, carsales director of product and insights, said: “We are delighted to welcome Lauren and Jodie to carsales to help drive our commercial success further.”
“It’s been an outstanding first half of the year at carsales. We reinforced our market leading position whilst reinvesting in products and services to create further client value. Our strategy positions us well for continued growth, and it’s terrific to have Lauren and Jodie on board to help lead our plans in their respective areas,” concluded Granleese.
One in the eye for all the Facebook Ads gurus …
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