Controversial dinner party hands Nine’s Married at First Sight its biggest audience ever
One of the most controversial dinner parties in Nine’s Married at First Sight history resonated with audiences across Australia last night, with the show swelling to 1.623m, its highest audience ever.
The program – which revealed two couples had found new partners since the final ceremonies – not only trumped Seven’s My Kitchen Rules by more than 600,000 viewers, but in its key advertising demographic – the 25-54s – attracted 887,000. In the 18-49s, the show averaged 850,000 viewers.
Sparks flew last night at the final Married at First Sight dinner party with the show recording its highest ever audience with a national audience of 2.222m (5 City: 1.623m / Regional: 599,000) #MAFS pic.twitter.com/UGEa3zWYAA
— Nine Comms (@9Comms) March 20, 2018
Across the five cities, Melbourne had the biggest audience, with 537,000 tuning in. Married at First Sight was also Brisbane’s biggest show last night, with 305,000 viewers.
It was the highest rating episode for the show since March 4, when Married at First Sight attracted 1.535m metro viewers. The grand finale will run this evening.
On the multi channels, 9Life’s Talking Married, which featured an interview with new couple Tracey and Sean, pulled in 226,000. The result made last night’s episode its highest since launch.
Meanwhile on Seven, My Kitchen Rules was the closest contender to Married at First Sight, with 970,000 metro viewers while Ten’s Bondi Rescue episodes did not make the top 20.
Seven performed well in the later time slot, with The Good Doctor managing 893,000 metro viewers. Nine’s Date Night, had a metro audience of 417,000 at 9pm, slightly ahead of Ten’s Hughesy, We Have A Problem, which at 8:30pm had 338,000 viewers from Australia’s five metro cities.
The 6pm news ratings battle saw Nine and Seven neck and neck, with 950,000 and 949,000 viewers respectively. Later, ABC News managed 711,000 for its news and current affairs coverage.
Alternative news and current affairs show The Project 7pm was Ten’s most watched program for the evening with 479,000 metro viewers.
Overall, Nine delivered a 27.9% main channel share, beating commercial free to air rivals Seven and Ten. The broadcasters managed main channel shares of 23.6% and 9.3%. Meanwhile, ABC’s share was slightly ahead of Ten, on 9.7% and SBS’ share was 4.2%.
Date Night is worth persevering with – it’s pretty good.
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MAFS is basically UnREAL but, er, REAL. Have the producers been swotting up? Tune in next season for a live on-air death.
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