Dr Mumbo

Ricky Gervais’ love of telcos travels borders

Ricky Gervais has been widely been lauded for his ads for Optus and its Netflix tie-in.

But Dr Mumbo can’t help but feel like there is a strategic overlap between what is he did here in Oz and what Ricky is now doing for Verizon in the US:

The Verizon ads launched this week in America.

For those who don’t remember the original Optus ad, here it is, albeit with slightly more attitude:

Verizon definitely is not the first to co-opt a great ad idea from down under, just go ask the guys at Coles. 


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.