F.Y.I.

Icon Agency officially launches in Canberra

Public relations agency Icon Agency has opened its doors in Canberra.

The official opening comes after the announcement of its launch and the appointment of Ogilvy’s Melbourne MD Adam Vincenzini earlier this month.

The Icon Agency Canberra will be focused on digital services.

Chris Dodds, Icon Agency’s managing director, said in a statement: “Icon Agency Canberra recognises that digital technology is transforming the very nature of government.

“Government is rapidly moving to a digital-first operating model that requires user-centric design and integrated solutions spanning SaaS, web interfaces, tools, platforms, social media and digital content.

“With the launch of Icon Agency Canberra we bring a different perspective to traditional agencies in the ACT – one that seamlessly combines expertise in web development with digital content, social media, PR and creative services.”

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