Interplay Media hires two as the footy seasons kick off
Interplay Media has announced two new appointments ahead of the start of the NRL and AFL seasons.
The announcement:
Interplay Media, Australia’s largest sport ad network, today announces two key hires as the footy seasons get underway. Pete Lock joins the business as Digital Sales Manager from Prime Creative Media and Ani Shivapuja heads up campaign delivery joining from Jedo and Omnicom Media Group before that.
James Spinks, Interplay Media’s Business Director said, ‘2012 was a big year of revenue growth for the business and we’ve recently signed several exclusive partnerships with the world’s best sports sites including Footytube.com so it was important to get the right people in place as our footy seasons start’.
‘Pete comes from Prime Creative Media where he worked with agencies and brands looking to reach young males and Ani has a solid history delivering campaigns for IBM, INTEL and Vodafone in India so we’re delighted to have both of them onboard’ says James.
Source: Interplay press release
When is this press release dated, as the NRL started on March 7 and the AFL on March 22. How does that make the appointments ‘ahead of the start of the NRL and AFL seasons’, or is it just really slack PR?
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