Isobar to launch in New Zealand in 2014
Grant Henderson
Digital agency Isobar is set to launch in New Zealand in February next year.
The NZ office will work with the Australian team to manage existing digital and creative agency projects for Aegis Media across the trans-Tasman for Isobar clients such as Holden and Jetstar.
The Auckland office will be headed by Grant Henderson who is currently general manager of of Isobar Sydney.
CEO of Aegis Media NZ, Robert Harvey said in a statement: “I couldn’t be more excited about the launch of Isobar New Zealand. Isobar is an Aegis Media network brand I have long admired and looked at from afar wishing we had their presence in NZ. Adding digital creative capability to the New Zealand group will transform our business.”
Henderson, a native New Zealander, has been with Isobar for six years first as creative director before moving to the Sydney general manager role in 2011. He will be supported in his new role by Konrad Spilva, Isobar Australia’s managing director.
“Grant has a deep understanding of the Isobar brand and is the perfect person to lead this launch and I can’t wait to have him at the table of our senior leadership team,” said Harvey.
