Lego Masters still #1 non-news program as Hard Quiz beats MasterChef

Lego Masters helped Nine to another win on Wednesday night, but the program lost eyeballs for the second night in a row as 766,000 metro viewers tuned in.

Monday’s launch aired to 838,000 metro viewers, before metro viewership fell to 782,000 on Tuesday night. Lego Masters was still the top entertainment program of the night, won all three key advertising demos, and Nine also revealed today it has re-signed Hamish Blake to continue hosting the program until at least 2023.

Hamish Blake has signed a new deal to host Lego Masters til 2023

Ten’s MasterChef was another tentpole program to return this week that continued to lose viewers. The program was watched by 549,000 metro viewers, down on Tuesday (582,000 metro viewers) and launch (670,000 metro viewers).

Its underwhelming return allowed ABC’s popular gameshow Hard Quiz, hosted by Tom Gleeson, to claim the title of the #2 entertainment program on the night. Hard Quiz aired to 640,000 metro viewers, and has been a consistent performer for the public broadcaster so far in 2021.

MasterChef had to make do with fourth spot among non-news programming, with Seven’s Home and Away securing third place with 573,000. Meanwhile, Seven’s primetime offering of Highway Patrol brought in 378,000 metro viewers.

Seven News took out the #1 program of the night overall with 947,000 metro viewers.

As mentioned, Nine’s 29% network share was enough to win the night overall, ahead of Seven’s 24.3%, Ten’s 21.1% and ABC’s 18.5%.

The top rating multi-channel for Wednesday was 10 Bold which took out 4.5%.


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