The Logies audience declines for fifth year as Modern Family’s Aussie trip breaks a million for Ten
The Logies experienced its fifth consecutive year of audience decline last night, with the awards ceremony delivering Nine a metro audience of 962,000, down from the 974,000 which tuned in to the red carpet arrivals at 7.30pm, preliminary overnight ratings from OzTam show.
The audience was down on last years 1.093m, and was beaten by Seven’s Sunday Night, which included a behind the scenes look at The Water Diviner with Russell Crowe, which saw 1.246m metro viewers tune in.
https://www.youtube.com/watch?v=MVlX8tVdGeI
Meanwhile, Ten’s showing of the Modern Family: Australia episode at 6.30pm attracted a metro audience of 1.049m, one of the channel’s biggest audiences of the year for the much-hyped event, which featured product placement for AussieBum, Optus and Qantas.
However, it was beaten by Seven’s My Kitchen Rules which also aired at 6.30pm and saw 1.912m metro viewers tune in, and Nine’s 60 Minutes which got 1.155m viewers in the earlier than usual timeslot.
The Logies, which ran from 8pm to 11.15pm, did manage to beat Ten’s other new episode of Modern Family at 8pm which had a metro audience of 644,000, and also held off the challenge of the channel’s Elementary which got 464,000 from 8.30pm and Seven’s Downton Abbey which took 917,000 viewers at 9pm in a two-hour special.
Ten’s lead-in to the Australia episode of Modern Family, which it showed out of order after it was shown in the US on Wednesday, was a half-hour look at the filming of the episode which attracted 642,000 metro viewers.
The popularity of MKR, Sunday Night and Seven News culminated in Seven winning the night with an audience share of 29.6 per cent, with its closest rival Nine sitting on a share of 22.8 per cent.
Ten managed to beat ABC1 with a share of 10.5 per cent with ABC1 sitting close behind on 10.3 per cent.
In news, Seven News at 6pm was the most watched news program with a metro audience of 1.378m while New News lagged behind with a metro audience of 1.199m.
Ten Eyewitness News at 5pm had a metro audience of 449,000 while ABC News at 7pm had a metro audience of 765,000.
Seven’s Downton Abbey at 9pm saw 917,000 metro viewers tune in, while Ten’s Elementary which starts at 8.30m had a metro audience of 464,000.
Sunday’s top 15:
- My Kitchen Rules Seven 1.912m
- Seven News Seven 1.378m
- Sunday Night Seven 1.246m
- Nine News Nine 1.199m
- 60 Minutes Nine 1.155m
- Modern Family: Australia Ten 1.049m
- TV Week Logie Awards Arrivals Nine 974,000
- 56th Annual TV Week Logie Award Nine 962,000
- Downton Abbey Seven 917,000
- ABC News ABC1 765,000
- Modern Family 8PM Ten 644,000
- Modern Family: An Aussie Adventure Ten 642,000
- The Millers Ten 611,000
- Restoration Home ABC1 589,000
- The Millers EP2 Ten 541,000
Sunday’s share:
- Seven 29.6%
- Nine 22.8%
- TEN 10.5%
- ABC1 10.3%
- 7mate 3.9%
- GO! 3.9%
- Gem 3.4%
- SBS ONE 3.2%
- ABC2 3.0%
- ONE 2.7%
- 7TWO 2.6%
- ELEVEN 1.7%
- SBS 2 1.2%
- ABC3 0.7%
- ABC News 24 0.6%
- NITV 0.0%
Data © OzTAM Pty Limited 2013. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.
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Awkward dance moves by ‘celebs’ and bad pop music… the Logies are awesome!
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So instead of bringing out your block buster song, perform your half-baked new one… That’ll get em jumping in the aisles! #shootmenow
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The previous comment is not me even though it says “georgie”. I am georgie!
Surprised Scott can won. Was there a host? I was confused. Why did everyone think they had to do a. “Bit” before presenting an award? Someone should have decided who does the comedy via it seemed everyone wanted to be a comedian . Recording on foxtel while watching enabled me to fast forward on the Long speeches and nominations. Quite enjoyed the logies in that way!
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2 Georgies r btr than one 🙂
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Yes. and the whole thing has become just a little too self conscious and plastic and mini academy awards.
Perhaps its time to rethink the whole glitz and glamour thing in favour of an Australian television award show. I often think of something Johnny Carson said regarding the fictionalised Mary Tyler Moore, Donny and Marie Osmond, institute where according to the joke, studies were held to discover if excessive smiling could cause cancer in laboratory rats.
In fact, television is on the decline, so it follows that the awards programmes associated would also decline in popularity, but boredom can be a factor and fake shows or even suspected ones can cause anti feeling.
Theatre needs not only new blood, it also needs new and supportive ideas.
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My partner commented to me last night “Remember when we used to watch the Logies?” I couldn’t remember – last time it was boring, boring, boring so this time it would have been boring, boring, boring, boring (ad nauseum).
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Another point re the ratings: I cannot believe that the advertorial stations get 3.9s etc – are we a nation of masochists? Come on, nearly 40% of ABC1s share? There are only two words to describe these figures and the second one is shit!
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There is only one thing worse than watching the Logies and that is being there! It is sad.
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