McDonald’s consolidates its account with DDB Sydney causing staff changes at VMLY&R
McDonald’s has consolidated its creative account with DDB Sydney, moving the digital and social responsibilities previously held by VMLY&R into the agency, Mumbrella can reveal.
In turn, Mumbrella understands VMLY&R Sydney has been forced into a round of redundancies and redeployments.
Mumbrella understands the VMLY&R’s McDonald’s account was worth $3m, and DDB will be hiring an additional 12 people to service it.
Mumbrella understand that DDB Sydney will be hiring 12 people to service the account
As soon as Aden and his team got shafted right?
This headline seems very doom and gloom for VML. But there is no numbers or stats in the article other than what had already been reported.
This sort of Reporting is damaging at best, and with nothing to support your writing it looks unprofessional.
at least your comment got published…my one didn’t
Most of this feels like repeats of earlier articles… and I can’t find the relevance to the other state based VMLY&R hires and movements – this has nothing to do with Sydney and McDonalds so feels irrelevant to the point of the article.
All for reporting the facts, but I’m bored of reading the same thing with no new information.
How is this a repeat of the other articles? This is a fresh wave of staff losses for VMLY&R. At least the leadership team are safe…
Grab a bucket and start bailing.
VLMY&R..
Thank you. The letters have been switched and now read correctly.
Vivienne – Mumbrella
Some very talented people affected by this. Other agencies would be smart to scoop them up.
I’m glad “senior leadership is unaffected”. Reassuring and inspiring to hear that it’s only people who had nothing to do with this embarrassing client loss.