Ogilvy Sydney unveils first project for GIO car insurance
Ogilvy Sydney has launched a campaign for GIO to promote its platinum car insurance.
The campaign marks the first work for the insurance brand by Ogilvy, which won the business after a competitive pitch. Leo Burnett Sydney handled the Suncorp brand’s most recent advertising.
The ad was directed by Paul Goldman.
An insurance company joking about a car crash is not funny. Sick in a bad way.