Pandora takes Fairfax Media’s Fiona Roberts for new state sales director role

Pandora has appointed current Fairfax Media agency group director Fiona Roberts as its new sales director for NSW and QLD.

The announcement:

Pandora has today announced Fiona Roberts will join Pandora Australia as the NSW and QLD Sales Director.  Roberts joins from Fairfax Media Australia where she most recently held the position of Agency Group Director responsible for the Group M business. Prior to that she held leadership roles at carsales.com.au and News Limited.

Roberts will be charged with growing the NSW and QLD business, working with the team to introduce advertisers to over a million highly engaged listeners, through audio and digital formats, and new cut-through products such as sponsored listening and branded radio.