Perth radio ratings: 96 FM’s ‘Paul & Lise’ bow out with a 7.1% audience share
Australian Radio Network’s recently axed 96 FM breakfast show, Paul & Lise, featuring Paul Hogan and Lisa Fernandez has finished up with a 7.1% audience share.
The result is stagnant from last survey, and puts the show in seventh position overall in breakfast.
Fred Botica and Lisa Shaw have been named as the duo’s replacement.
Overall, Nova has comfortably overtaken Mix in the fourth radio ratings survey of the year, securing a win overall and in the critical breakfast and drive slots.
Mix experienced significant declines across all three categories, dropping 2.2 percentage points to land in second position overall, but also experiencing 1.6 and 2 percentage point declines in breakfast and drive respectively. Nova climbed 1.5 percentage points to secure a commanding 14.1% versus 12.1% win in the people 10+ demographic for the Perth market.
Triple J also experienced considerable growth of 1.7 percentage points to finish third with 11.5% share.
Nova comfortably backed up its overall win with a breakfast victory for hosts Nathan, Nat and Shaun, with 14.2% share (1.1 percentage points up from last survey).
Mix’s Big Breakfast slipped 1.6 percentage points (the greatest decline in the slot) to land on 11.3%, behind Triple J which climbed 1.2 percentage points to come in second with 11.8% share.
The battle for second position was closely fought, with Mix narrowly beating Triple J with 11.9% share against 11.8%. Mix dropped a full 2 percentage points (also the greatest decline in the drive slot), cementing its declines in the overall people 10+ demographic, breakfast, and drive.
There are so many Paul & Lise billboards around that will need to be replaced now.
I can only think that Triple J’s growth is due to old men like me who desperately attempt to cling to their youth (and haven’t discovered podcasts).
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