Real estate body reviews digital strategy with Citrus appointment

The Real Estate Institute of Victoria has drafted full service digital agency Citrus to oversee its digital strategy, including the creation of a new website.  

REIV, the industry association for the Victorian real estate industry, is aiming to drive membership and improve the marketing communications of its services to real estate agents, investors and the public.

Enzo Raimondo, REIV chief executive, said: “The Victorian property market continues to go from strength to strength, and as the peak industry body, we want to create a destination to better meet our members and the public’s needs.

“Whether it be members sourcing professional development opportunities or seeking the latest housing indicators, the site aims to enhance usability and provide easy to access information and advice for visitors.”

The site relaunch will be supported by email and social media marketing.


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