SCA names Daniel O’Callaghan as national digital sales manager
Southern Cross Austereo (SCA) has appointed Daniel O’Callaghan into a newly created role as national digital sales manager.
O’Callaghan will be responsible for leading SCA’s digital sales team, with a remit to accelerate digital audio revenue growth through the LiSTNR platform across radio, podcasts, music and news.
He will also oversee sales as part of SCA’s exclusive advertising partnerships with SoundCloud and Sonos Radio.