News

Stake launches ‘Onwards’ platform via 72andSunny

CHRIS MCINTYRE

November 27, 2024 11:33

Australian investing platform, Stake, is helping today’s wealth-challenged generation overcome adversity via a fresh brand platform from 72andSunny.

Stake’s ‘Onwards’ platform uses a 30-second TVC directed by Dylan Duclos from Collider. In it, a young woman seeks to escape a dark, confusing maze filled with roadblocks and seemingly no exit. However, alongside an explanatory voiceover, the woman charges into a wall and escapes.

<span data-mce-type="bookmark" style="display: inline-block; width: 0px; overflow: hidden; line-height: 0;" class="mce_SELRES_start"></span>

Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Topics

72andSunny Advertising Campaign onwards outdoor media stake

Latest

My Kitchen Rules finale dishes up delicious ratings for Seven

The off-field battle for The Ashes: Seven v Kayo Sports

Lizzie Young on unifying Australia's audio landscape and withstanding 'extreme' financial pressure

Unmade Index bounces back with Nine and Ooh; some relief for ARN

Australia flagged among Dentsu's worst-performing markets

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

First Name*

Last Name*

Email*

Position*

Industry sector*

Location*

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.