The Coffee Club taps Andy Allen to promote new blend, via Two Tractors
The Coffee Club has tapped TV chef Andy Allen for its new campaign for speciality blend, Three Stories.
In the new TVC, running on free-to-air and BVOD with 30 and 15 second versions, Allen heaps praise on a set runner for making him a quality cup of coffee after a long day shooting – only for it to be revealed the “best coffee” is exactly the latest blend from The Coffee Club.
The campaign was developed and produced by Melbourne-based Two Tractors, in partnership with media agency RCJ.
Two Tractors’ creative director, Tim Murray said of the campaign: “It’s always a thrill to work with such a recognised brand. The team at The Coffee Club were so open to ideas and enthusiastic supporters of the solutions we provided.
“I’m really proud of the work done by all of our teams to get this bring this to life. The entire team has loved working on this project and we’re proud of the end result.”
Credits
GM Marketing & Product: Nikki Price
Head of Marketing – The Coffee Club: Paris Hopper
Creative Director: Tim Murray
Art Director: Mike Wilson
Account Manager: Dominique Elliott
Director: Ben Turner
Producer: Sara Pethybridge Editor: Ben Turner
Colourist: Ted Deacey Sound: Andy Evans
Media Agency: RCJ
PR Agency: Theory Crew
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