Water charity says Thankyou
Not-for-profit group Thankyou Water has launched its first campaign to raise awareness for the importance of safe water in developing nations.
Created in-house, the campaign was produced with entirely donated time and resources valued at $110,000. The ad features children living in the third world enjoying running water and includes only two words – Thank you.
Thankyou Water MD Daniel Flynn said: “Each person featured in the TVC is a Thankyou Water drinker or a beneficiary of the projects we’ve funded. This is because we wanted to really capture the Thankyou Water moment – where one purchase funds a water project, which then changes a life,” he said.
Great initiative! Kudos for all who’ve gotten on board to help the Thank You Water team!
Bright future for such a great initiative!
Great job all! Just like Charity Water you guys are tackling one of humanities great issues and trying to make life better for others using your own unique talents.
And what about credit to Kaleidoscope PR for Strategic Communications and PR input?
Awesome. Well Done Thankyou Water. Puts a lot of the other advertising talk into perspective.
I hope you guys become the biggest reseller of bottled water in Australia!