Dr Mumbo

When Axe did nostalgia

Putting the controversy about the Lynx / Axe clean balls ad aside, Dr Mumbo was genuinely delighted by this gorgeous new piece of work for Axe in the U.S.

The ad features Kiefer Sutherland wishing he’d done things differently when he was at high school. It reminds Dr Mumbo of the dreamy quality of Sofia Coppola’s the Virgin Suicides…

Based on present form, Dr Mumbo looks forward to seeing the local version reach Australia in about two years time, starring Gary Sweet.


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