Wunderman Thompson Australia promotes Melanie Wiese to national role

Melanie Wiese has been promoted from chief partnership officer in Perth to national chief strategy officer at Wunderman Thompson Australia.

Weise is replacing Angela Morris, who is leaving the WPP agency to embark “on a new challenge”.

Melanie Wiese

Wiese previously oversaw the local expansion of the strategy offering across organisational purpose and employee experience consulting, as well as customer experience, product and service design, communications, and brand strategy.

Wiese has also spent time as planning director, senior vice president at Grey New York and has worked with clients such as Proctor and Gamble, Diageo, Rio Tinto, Shell and Kraft.

Wunderman Thompson Australia CEO Lee Leggett said: “I’d like to thank Ange for her incredible contribution to our agency and to building our client’s brands and businesses. She has been instrumental in the creation of some our most effective and creative work and leaves with our very best wishes. Ange is leaving big shoes to fill and having someone of Mel’s calibre and breadth of experience to step up into them is a brilliant testament to the talent we have in our agency. I’m excited to see what she’ll bring to our clients in the year ahead. “

Wiese commented: “Wunderman Thompson is embracing an agency future where consulting and commerce have an enhanced role, next to an already stellar creative communications offer. I’m excited to continue to build our strategy practice upon our outstanding regional and local capability. We’re aiming to deliver inspiring, purpose led solutions for our clients across the end-to-end customer journey, not least of all in creative communications.”


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