Aussie shark film Bait struggles in opening box office weekend

Australian sharksploitation film Bait has struggled to find an audience at local cinemas in its opening weekend at the box office.

Directed by Kimble Rendall and distributed by Paramount, the 3D film about a group of customers stranded in a shopping mall after a tsunami strikes, only to be harassed by a great white shark, was filmed in the Village Roadshow Studios on the Gold Coast.

The film took $365,000 according to the Motion Picture Distributors Association of Australia.


Be a member to keep reading

Join Mumbrella Pro to access the Mumbrella archive and read our premium analysis of everything under the media and marketing umbrella.

Become a member

Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.

"*" indicates required fields

 

SUBSCRIBE

Sign up to our free daily update to get the latest in media and marketing.