1.49m metro viewers tune in to see the winner of Lego Masters revealed

1.493m metro viewers tuned in last night to watch the winners announcement for the final episode of Nine’s Lego Masters in which Henry and Cade took the crown and $100,000.

The first half of the show, prior to the winner announcement, brought in 1.249m viewers. Lego Masters premiered to 1.377m on April 28 and has been renewed for a second season.

Henry and Cade took the first Lego Masters title

The winning announcement was the most-watched program overall for the evening, followed by the earlier half of the show, and both also topped the three key advertising demographics of 16 – 39s, 18 – 49s and 25 – 54s. The Big Bang Theory took the third spot in all three key demographics also, giving Nine a significant win.

Seven News was the third most-watched, with 1.041m tuning in for the first half and 967,000 for the latter half which airs as Today Tonight in some states. But Nine continued its dominance for the rest of the top ten, with only ABC News on 700,000 and Seven’s Home & Away on 638,000 breaking in.

ABC’s next most-watched was 7.30 with 520,000.

The other 7.30pm primetime offerings of House Rules and Masterchef saw a dip in numbers against Lego Masters. House Rules pulled 533,000 while Masterchef dropped to 592,000.

Ten’s latest attempt at the 6pm slot, Celebrity Name Game, also fell from its premiere of 314,000 on Monday night to just 248,000.

Nine’s success was clear in the audience share, with 25.5% going to the channel over 17.7% for Seven, 11.9% for Ten and 10.2% for ABC. The results were much the same at a network level, with Nine Network’s audience share sitting on 33.1% followed by Seven on 25.2%, Ten on 18.2% and ABC on 14.8%.


Get the latest media and marketing industry news (and views) direct to your inbox.

Sign up to the free Mumbrella newsletter now.



Sign up to our free daily update to get the latest in media and marketing.