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303Lowe appoints Brian Dargan as head of digital

Brian Dargan

Brian Dargan

Brian Dargan has left his strategy director role at STW’s The White Agency to become head of digital at 303Lowe.

Dargan, lead strategy, user experience, social media and data at the White Agency. His previous experience includes stints in London and Singapore with Digitas, AKQA and JWT/XM Asia Pacific.

Nick Cleaver , CEO at 303Lowe, said: “Brian is an accomplished digital leader with immense credentials having worked on an array of blue chip brands most recently including Lion, Nestle, The Commonwealth Bank and Lexus. He is a persuasive digital strategist who prides himself at helping brands connect with consumers by exploiting digital platforms and data.”

Dargan replaces Nic Chamberlain who was head of digital at 303Lowe for five years before he took up a job as managing director at UX design agency Neoteny Service Design.

He will work closely with Phil Watson, creative director of digital/direct who works on creative responses while Dargan focuses on how to connect with consumers through digital strategy.

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