Dr Mumbo

The art of (spontaneous) promotion

Those chaps at Lachlan Murdoch’s Nova sure were prescient about the first episode of Puberty Blues on Lachlan Murdoch’s Ten.

The radio station’s Facebook feed burst into life five minutes after the TV show was due to start: “Who’s watching Puberty Blues right now? How good is it!”

Sadly, the show wasn’t running to advertised start time of 8.30pm, and didn’t go to air until four minutes after the Nova post enthusing about how great it was.

Nova Puberty Blues tweet

You’d almost think it was a cynical pre-scheduled post rather than a spontaneous piece of independent TV review…

 

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