Marketing and comms marketplace Publicist expands to Australia as the industry adapts to a freelance-based model
US-based marketing and comms marketplace Publicist has launched in Australia after experiencing strong traction in the US since its inception earlier this year.
Founder and CEO Lara Vandenberg told Mumbrella the launch comes at a crucial time for the industry in Australia as COVID-19 and the related closures push brands and agencies towards a freelance-based model.

Vandenberg is launching Publicist in Australia following success in the US
Interesting.. Seeing a few of these pop up, will be fascinating to see if there’s enough work around to sustain them.