McCann poach Wunderman’s Brent Clarke to push MRM Australia
Wunderman’s national head of digital Brent Clarke has moved to McCann Australia’s data, CRM and digital offering MRM Australia as its managing director.
Clarke has been brought in to spearhead the development of a deeper technical MRM offering across CRM, data, digital innovation and platform development next year, after McCann Worldgroup relaunched the company into Australia last year.
The MRM Australia team has been reporting directly to McCann Worldgroup CEO Ben Lilley.

Great guy and a great hire by mccann.
Brent worked on our business a couple of years ago and he was a standout then. I’ll be intrigued to see what he can now do in the MD role, especially in a creative agency the calibre of this one. It’s a potent combination.
You’ll be hearing from me again in the new year Brent. Until then, best of luck settling int to the new gig.