Monster Sauce reveals first work for Save Wild Tigers, featuring British actor Ray Winstone
Recently-launched creative agency Monster Sauce has revealed a new campaign for Save Wild Tigers, highlighting the global poaching crisis that is driving wild tigers towards extinction, featuring British actor Ray Winstone.
The new campaign – released globally – was led by the Perth-based agency, in collaboration with Copenhagen-based agencies Worth Your While and Supersonic, and Smoke and Mirrors Bangkok.
Worth around US$20 billion a year, the illegal trade of endangered species targets wild tigers for their skins, bones, and parts, and the English animal protection organisation, Save Wild Tigers, works to raise awareness of the issue, support conservation efforts, and ensure wild tigers survive and thrive.
