Mumbrella live blog: Monday, April 28
Welcome to Mumbrella’s live blog, your rolling media and marketing diary. For the latest updates hit refresh.
Top stories:
- Vodafone ditches ‘kidults’ in favour of population coverage-centred campaign
- TV ratings: Modern Family’s Aussie trip grabs 1m for Ten, The Logies drop
- Naked appoints new creative directors for Sydney and Melbourne
- Mary Ann Azer takes role as head of Magazine Publishers of Australia
- Tasty video bits from TedX Sydney
- Cadbury launches new flavours in Joyville evolution
- AFR editor apologises to WA readers for World is Fukt headline
- Opinion: Wicked Campers is showing up the Ad Standards Board
4:49pm – Just a quick reminder time is running out for the earlybird on Mumbrella360 which ends on April 30, and you can get tickets here. Today we published the full draft program which includes keynotes from Buzzfeed, an interview with Lachlan Murdoch and a heap of other great stuff, including a live pitch from agencies to market the Australian film industry.
