Mumbrellacast: Aimee Buchanan takes the hot seat at GroupM, so who’ll replace her at OMD?

WPP has confirmed that OMD Australia CEO, Aimee Buchanan, will be taking on the role of GroupM CEO, after the role was vacated by Mark Lollback who left the business in March after five years at the helm. The team dives into what the move means for both Omnicom Group and WPP AUNZ, as well as what OMG’s options are to replace Buchanan after her successful run as chief executive.

The supermarket wars are heating up again, as Woolworths and Coles take their tussle to more environmentally friendly battlegrounds. Both companies released new brand campaigns over the past week, each with a strong sustainability focus, as Woolies pushed its green messaging and future thinking, as Coles looked back at the past in its new ‘Together to Zero’ positioning. So which one is winning the battle, and have shoppers noticed the quick transition from plastic toys to long-term sustainability?

Week one of the Seven Network’s Tokyo 2020 Olympics coverage has come to an end, and so far the event has been a huge ratings success, with Seven cracking the 50% network share mark on Wednesday for the first time since 2020’s AFL Grand Final. There have been teething issues and complaints on social media about the coverage and the 7Plus app, but are these born out of simply being spoilt for choice at these games?

Plus, Calum Jaspan chats with BWM general manager for marketing, Tony Sesto, about the car manufacturer’s strategy and how they managed a sales boost throughout 2020. Sesto also reveals how the luxury brand adapted to the changes COVID brought to the industry, and suggested what more can be done to improve electric vehicle sales locally.

In the news

  • GroupM announces its new CEO as Aimee Buchanan moves across from OMD (01:53)
  • Coles and Woolies battle it out with new campaigns and big statements on sustainability (11:08)
  • The first week of Seven’s Tokyo 2020 Olympics coverage under the microscope (20:35)

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Music credit: RetroFuture Clean Kevin MacLeod (incompetech.com)
Backbay Lounge Kevin MacLeod (incompetech.com)
Licensed under Creative Commons: By Attribution 3.0 License

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