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Nigel Marsh and PodcastOne launch ‘The Five of My Life’

Former Y&R Brands boss and author, Nigel Marsh, has launched a new podcast, The Five of My Life.

The podcast launches today with three episodes, one with Triple M Sydney breakfast host Gus Worland, professional surfer Layne Beachley and former agency boss and television host Todd Sampson.

Future episodes will include Osher Gunsberg, Gretel Killeen, Tanya Pliberseck and Charles Firth.

Marsh, who was previously the head of Y&R Brands, is also well known for his novel, Fat Forty and Fired, as well as his nude Sydney swim event.

Five years ago, Marsh was appointed as chairman for The Leading Edge, before departing in 2015 to become a partner in Simon Corah’s strategy consultancy Growth Mantra.

The new podcast bears similarities to BBC’s program Desert Island Discs.

“It’s a combination of me not readily having things that I’d like to listen to, and then me thinking about what else I’d like to listen to and then devising stuff that I wished was on air,” Marsh told Mumbrella.

“What I’ve got – and again it’s a little bit different and that is on purpose – I want a set format that the talent can relax in that they can drive the content areas.”

The podcast will ask each guest for their favourite book, place, song, film and possession.

“There’s a place in the world for different types of interviews and one is the hard hitting, one is the crap on about your latest book, this is a different genre where I want you to choose five of these favourite things as a way of shining a spotlight on five different areas of your life,” he said.

“There is two interesting things about that, one is that they can drive the context. They know in advice that I’m just going to ask them ‘what’s your favourite film, book, place, song and possession.’

“The flip side of that is that I don’t want to talk about what they are famous about, beyond a certain bit.”

On the launch with PodcastOne specifically, Marsh said: “I’m a little bit of a go-ahead and get it done bloke.  The concept is strong, so I just took it to somebody that I knew.

“The world doesn’t need another podcast which is why it’s important to be Five of My Life stays true its intent. It’s a concept that I’m passionate about and they were really good about protecting its integrity.”

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