Nunn Media wins Bendigo Bank’s media account

Independent media agency Nunn Media has won Bendigo Bank’s media account, worth around $8m, Mumbrella can reveal.

The win follows a pitch held by the bank. Bendigo formerly handled the majority of its media in house, Mumbrella understands, although it has previously worked with Dentsu Aegis Network.

Six months ago, Bendigo Bank underwent a rebrand to target its services towards a younger demographic. The bank’s executive for partnerships, marketing and corporate affairs, Alexandra Gartmann, said the new logo and tone of voice was a response to market sentiment.

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