People break free from their digital billboard prisons in OOH campaign from mortgage provider Athena

October 16, 2019 9:25

The latest campaign from mortgage provider, Athena, shows homeowners breaking free from being trapped inside digital billboards.

Created by The Royals, the campaign aims to convince people to switch to Athena’s service, which it claims “gets people out of their home loan faster and gives them a great experience along the way.”

The campaigns will be executed across transit, animated OOH digital screens, radio and digital.

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Zoe Wilkinson

Zoe Wilkinson was a reporter at Mumbrella and the producer of the Mumbrellacast from March 2019 to May 2021.

Topics

Athena Natalie Dinsdale Sebastian Vizor The Royals

1 COMMENTS

Impressed 21 Oct 19

Best OOH creative i’ve seen in a very long time!!!!!!!

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People break free from their digital billboard prisons in OOH campaign from mortgage provider Athena

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