The Royals launches first work for Athena as brand reminds Australians a mortgage isn’t a life sentence

March 5, 2019 9:04

The Royals has launched its first campaign for Athena home loans since winning the creative account in December.

Aiming to remind Australians that having a mortgage shouldn’t be a life sentence, the campaign’s tagline is “life’s too short for a long home loan”.

Athena’s outdoor campaign

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Abigail Dawson was Mumbrella's senior content journalist covering event content. She left Mumbrella to move into an agency role in 2020.

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Athena mortgages The Royals

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