TABOO unveiled as lead creative agency of Victoria’s Department of Transport and Planning
Independent agency TABOO has secured a double duty work partnership with the Department of Transport and Planning (DTP) in Victoria, being announced as the transport body’s activation agency and lead creative agency.
The appointment, which officially began in October and will cover two years, came after a competitive pitch that took place in September.
It saw DTP step away from its previous creative partner, Clemenger BBDO Melbourne, who took on the account in 2022.
Victoria is in so much financial strife, advertising should be the last thing they are doing.