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Opinion | Features
Keith Reinhard on freedom to fail, winning back Maccas and how agencies can survive
In an exclusive interview in Cannes today, advertising icon Keith Reinhard, one of the founding fathers of what is now DDB Worldwide, talked to Mumbrella’s Robin Hicks about freedom from fear, his favourite ads of all time, winning back McDonald’s and why the most important thing in advertising is passion.Savage counsel - little white lies
In a piece that first featured in Encore, Chris Savage tackles your career and agency dilemmas. This week, he talks about when it’s okay to lie to clients.
Hi Chris,
I often find myself telling little white lies at work – I tell people on the phone that I don’t want to speak to I’m about to duck into meetings. I told my colleague her new haircut was great when really it wasn’t and I praised someone’s work when actually it was kind of shit. After each of these occasions, I felt pretty terrible and wonder if you could tell me how can I speak with candour in the future – for my sake and others.
How to build a culture
How important is a company’s culture and how do you ensure you are breeding a good one? Matt Smith investigates, in a piece that first appeared in Encore.When production companies Cordell Jigsaw and Zapruder’s Other Films merged early last year, bringing the staff together within the walls of the Zapruder building proved to be something of a challenge. While the two companies weren’t strangers to each other due to six months of talks and negotiations, working together on a full-time basis was a different story.
Q&A Damian Keogh
In a piece that first featured in Encore, Val Morgan CEO Damian Keogh reveals his potential alternate career.
Who is the most powerful person in Australian media and why?
I’d say Kerry Stokes, slightly ahead of Harold Mitchell and Kim Williams. He controls the entity with the largest revenue across free-to-air, online, magazines and newspapers. On pure size alone, his influence and leverage over advertisers, media agencies and consumers is unmatched. Harold is still the king in media, slightly ahead of John Steedman, but Henry Tajer and Leigh Terry are the heirs apparent. Kim Williams controls News and that’s a big base to work from.
If a violent game is okay, then so is using a violent ad to promote it
An ad for video game Dead Island Riptide was banned by the ad watchdog. James Whitehead of online entertainment publisher IGN argues that it was the wrong call.A fortnight ago, it emerged that the Ad Standards Board had banned a television commercial for the video game Dead Island: Riptide, due to its depiction of violence – specifically suicide.
Why content makers are leaving our shores
In a piece that first featured in Encore, Craig Anderson says there simply isn’t enough opportunity for content makers in Australia, especially for those making comedy.Last year I had multiple meetings with production companies in Australia and discovered that apart from the odd commercial campaign, there’s no proliferation of paying platforms for comedy. From my own experience there’s iView, which will buy content once it’s already been made (though I live in hope that it will one day be granted the financial power to commission content). I’ve also had the odd informal commission from the SMH iPad consisting of two narrative series and a comical review show. But none of these endeavours were financially viable.
Managing your management style
In an article that first appeared in Encore, Stephanie Brown says the advertising industry often leaves people ill-equipped when it comes to managing staff, especially when they’re promoted into management roles.Managing people is hard. In fact, I actually think it’s the hardest job in the world. With no disrespect intended, I often joke that if my job didn’t involve other people to manage, it would be a walk in the park. I could get about my day’s work in a nice, linear fashion, happily checking off my to-do list as I go. I’m a process-orientated person. I get a kick out of getting things done.
Why the Facebook chase is making brands treat consumers like morons
You know how we look back at quaintly patronising ads from the 1950s and wonder what on earth the advertisers were thinking?
I’ve got a feeling that in a few years time, we’ll be looking at the behaviour of big brands on Facebook the same way.
An entire generation of marketers – or at least a sizeable proportion of them – have lost their minds.
So many have become so obsessed with generating user interactions at all costs, that all thoughts about overall brand perceptions or long term marketing goals have vanished. All that counts now, is generating likes and comments at all costs.
Blog this!
Paid content, sponsored posts and brand ambassadorships – in theory, today’s blogger can be just as valuable to brands as mainstream media. But does blogger outreach actually work? In an article that first appeared in Encore, Nic Christensen investigates.“I get approaches from PR companies constantly,” says blogger and author Kerri Sackville, with more than a hint of exasperation. “I have never done a sponsored blog, on my own site, but that doesn’t stop them from asking.”
McLennan right man for job
It’s all change at troubled broadcaster Channel Ten with new directions, new executives and a brand new CEO. Managing director of Adstream Peter Miller says Hamish McLennan is the right man for the job, in an article that first appeared in Encore.I am a bit of a schmuck when it comes to movies. I love romantic comedies. My favourite is One Fine Day with Michelle Pfeiffer and George Clooney.
Q&A with Richard Herring
In a piece that first appeared in Encore, CEO of APN Outdoor Richard Herring talks media.Who is the most powerful person in Australian media and why?
I don’t know if there is one person in particular. The fragmentation of traditional media and new entrants has made it a more level playing field with regards to major influencers. As was demonstrated with the recent media reform recommendations, together, the broader media community still has a very influential and powerful voice.
What one medium could you not live without?
Outdoor – clean, entertaining, evocative and informative.
Q&A with screenwriter Craig Pearce
Craig Pearce, screenwriter for The Great Gatsby, spoke to Encore about working with Baz and writing for 3D.
How did you get into script writing?
I always loved stories and acting and dressing up and being anything but myself and I never realised that was not something other people did. After leaving high school, I did a three year acting course at NIDA but always thought I would one day write. Baz was a good friend and he had a theatre company. He wanted to extend a 20 minute version of Strictly Ballroom. We got it to 45 minutes then he was approached by producers to turn it into a feature film. I started helping him out on the film while they were looking for a real writer but eventually Baz had to go to the producers and say, “There’s this guy who’s my best friend and he is a really good writer”. To the producers’ credit, they believed in Baz so we had two weeks to re-write it.
Savage Counsel - winning pitches
Chris Savage tackles your career and agency dilemmas in his weekly Encore advice column.
Hi Chris,
It seems we have to increasingly pitch for everything. Even with existing clients, we’re now expected to pitch ideas, competitively, for every project. We’re winning about two out of five of what we’re pitching for. It’s a huge burden on our time and budgets. What is your secret to winning a pitch presentation? How do we make sure our presentations are a knockout?
Fake it til you make it...as a TV writer
Jess Harris, series creator and writer of ABC2 comedy series twentysomething tells us how to bluff it as a TV series writer in a feature that first appeared in Encore.
What does a TV series writer actually do?
Create fictional characters and a make-believe world for them to play in. Basically, I’m a liar.
The third dimension
From Avatar to Gatsby and the ads in between, in a feature that first appeared in Encore, Lee Zachariah looks at the state of the 3D market.When sound came in,they said it was a gimmick,” says director Baz Luhrmann. “It’s early days, and the [3D] tool is still being explored. But look at what Ang [Lee] did with the beautiful Life of Pi. And Dial M For Murder is just drama in a room.”
NSW churches prepare for biggest ever marketing push
Australia’s major churches are to unite for what will be Christianity’s largest ever Australian advertising push.
The “Jesus. All About Life” campaign – created by Sydney ad agency 303 with PR done by Taurus Marketing - begins in three week’s time.
Thousands of churches across 15 Christian denominations in NSW are behind the project which aims to market the message that the teachings of Jesus are still relevant.
The six week campaign will begin with an online component, extending a week later to outdoor banner advertising, print and radio advertisements and culminating on September 27 with the launch of a TVC.
According to the project: “The audience is wide ranging, and hopes to include current and non Christians as well as engaging new audiences in a fresh and accessible way. The key concept of the “Jesus. All about Life” campaign is that by using modern forms of media as a catalyst, every person in every home in NSW will see the campaign in some form. Utilising a modern, fresh approach, the new campaign uses eye catching visuals teamed with witty, humorous and thought provoking comments.”
The campaignwill focus on the paradoxes of modern life. Bible Society CEO Daniel Willis, co-founder of the campaign, said: “Our approach reflects how communications channels have changed from the traditional methods the church may have been using, to using contemporary tools such as viral and social media alongside TV and outdoor advertising.”
303 is beginning to carve out a niche for itself within the spiritual community. Earlier this year it was behind the repositioning of Gloria Jean’s coffee, a brand with a strong connection to Hillsong.
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Comments
17 Aug 09
1:20 pm
God help us
17 Aug 09
1:28 pm
I would recommend they take a page out of the Dogma script and just go with the “Buddy Jesus”
17 Aug 09
1:47 pm
I think someone should counter with Athiest ads.
“The Church – Nothing to see here”.
Wolfie!
17 Aug 09
1:51 pm
Advertising shysters paid for by religious shysters, very fitting, very unsurprising and if paid for by ‘the Church’ it will also be funded by the ATO, since these bludgers are scabbing on the backs of Rudd’s ‘working families’ and pay no tax.
Very unAustralian.
17 Aug 09
1:54 pm
Are we going to try to follow up with an atheist campaign like London?
17 Aug 09
2:01 pm
“every person in every home in NSW will see the campaign in some form” – aiming for 100% reach, hey? That’s not a smart statement to put out.
17 Aug 09
2:08 pm
But they wouldn’t let atheists advertise last year? Hypocrisy there from religious sympathisers. Quelle suprise!
Blasphemy – a victimless crime.
17 Aug 09
2:10 pm
@Atheist #42 – see what god did down in victoria earlier this year?
17 Aug 09
2:13 pm
Not in Tasmania, where the bus companies have already
decided that Tasmaniacs are in need of protection from harsh truths.
And it would be a waste of money anywhere else too as Rudd would come out to support God and his new chums in the ACL and Hillsong.
Better to run a campaign asking why God’s Heavenly Church pays no terrestrial taxes and freeloads its way to corporate profits by pinching hard earned wages from the hip pockets of ‘ordinary Australains’, giving nothing tangible in return.
17 Aug 09
2:22 pm
does jesus have a twitter account?
17 Aug 09
2:51 pm
It’s very unlikely this taxpayer funded campaign will have any effect as Christianity has declined at every recent census despite the rise of evangelicals, and despite the widespread use of Christian radio. (The story of why churches are tax-exempt is detailed in my book The Purple Economy: Supernatural Charities, Tax and the State, 2007).The background culture is too cluttered and noisy for any one campaign to have a lasting effect. Moreover, Christianity would have declined further if we had a fairer census question concerning belief in Australia. A fairer census question in NZ has Christianity down to 51 per cent whereas in Australia they are down to 64 percent. (See ‘Jesus romps home on the donkey vote’, SMH June 2008).
17 Aug 09
2:58 pm
hehe love these comments … nothing more entertaining than watching professional misleaders (i.e. marketeers) attempt to claim the moral highground against people they claim to be professional misleaders (ie. churches).
Though I’m not a church-goer, I’m at least reasonable enought to admit that a large slice of the welfare and humanitarian pie is delivered via churches. So who cares if they want to promote themselves? Would it be any different to a campaign by the scouts assoc? Both institutions have some (I’d hope few) dangerous individuals in their midst, though assuming some PC anti-church position is boringly predictable from people who no doubt have never been in one.
Having said all that, my guess is that the campaign will not drive new people into church (if that is their aim). Perhaps a better idea would be to communicate Christian ideals of love and acceptance through the traditional non-marketing channels (Salvo’s humanitarian work comes to mind). Spending $1M on helping the needy would go much further to convince skeptics like me to consider religion than any well-placed billboard or TV spot.
17 Aug 09
3:24 pm
What a waste of money. All this coin promoting a make believe friend for grown ups.
This is embarrassing.
17 Aug 09
3:35 pm
The underlying work of all Church organisations is not ‘to help the needy, but to evangelise to recruit to undermine the secular world we live in and turn it into a faith-driven quagmire of bigotry and mumbo-jumbo.
If the ‘needy’ need help due to the failings in the system, we would all be better off to change the system that created so much ‘and some fell by the wayside’ form of damage.
17 Aug 09
3:48 pm
What metrics will be used to determine success of the campaign?
Qual Tracking?
“Since viewing the campaign I now feel that Jesus is
1) Highly relevant
2) A little bit more relevant
3) Relevant
4) Not very relevant
5) Not relevant”
or…clicks through the turnstiles / coins on plates on Sundays?
17 Aug 09
3:48 pm
Everytime I drive past a church that has invested in a sign out the front that’s not your non-traditional church sign, I practically vomit blood.
The fact that they’ve written a line and had to inject an idea in to a sign they’ve got constructed at the front of a gothically-grotesque stone building that stands out like dogs balls anyways, is a sign of how cheap the church really is, even in their own eyes. You are ok with capitalising the word of the lord? You are advertising spirituality? Makes me sick, wierdos.
17 Aug 09
3:51 pm
Tim, I get the odd feeling this one’s going to be even better than the YP forum….
17 Aug 09
4:06 pm
Channel 10 has picked up the rights to MasterPriest
17 Aug 09
4:08 pm
“So You Think You Can Baptise?”
17 Aug 09
4:19 pm
Australian False Idol
17 Aug 09
4:39 pm
Australia’s BIGGEST Sinner
17 Aug 09
4:47 pm
I find this debate very interesting.
A faith based organisation is promoting people to be a part of it. This faith based organisation promotes the teachings of Jesus which include loving your neighbour as yourself, love God and people, look after the poor, etc. In light of this I can’t really see what is wrong with more people being encouraged to be a part of a faith that’s values primarily revolve around helping society (even if you don’t agree with the faith component).
Do these same marketers who are slamming the church care if the company they have an account with is in part responsible for putting children in sweat shops overseas or obesity epidemics (I don’t need to name names here)?
So in other words you are saying that it is wrong for a faith based organisation with strong values on helping the community to promote itself. Yet on the other hand it is ok to be in-different to companies that destroy forests and cause human rights abuses in the name of a better bottom line for shareholders?
Why is it that there are people who are slamming the church for “ethical” reasons in this forum yet they are very silent in posts about other large companies who are destroying the environment, etc (in fact they may even have them as a client and not care)?
I say good on the church for helping make society a better place.
17 Aug 09
4:53 pm
Two and a half Nuns
17 Aug 09
5:17 pm
http://www.youtube.com/watch?v=_BEZaPN8gUY
17 Aug 09
5:18 pm
I find this comment thread interesting too, especially as a Christian working on the edges of the industry.
Maybe to clear one thing up though? The campaign isn’t being funded by taxpayer money, but supported by donations from christians themselves (and not in a coersive ‘give money to get to heaven, way’, or at least I’d hope not!). Most of the people who have given money to this campaign are also regular contributors to local and overseas charities. Churches have been known to be quite generous in this regard – maybe the problem is they don’t make it widely known.
In terms of running a campaign about Jesus…I find it strange that people think “advertising” and “religion” shouldn’t go together. We don’t have a problem when charities do it, or climate change advocates, or the government. Why should the church be different, especially when we extol the virutes of advertising as a vital form of communication?
Obviously not everyone’s going to like it. I’m not going to defend the creative merits of the ads (which look a bit cheesy, if I’m honest) or even effectiveness of the campaign itself.
But I can’t help but feel the reason people get offended when Christians advertise is because we expect the church to just be quiet about all the Jesus stuff and get on with doing good works for our society. Fair enough – freedom of speech means we aren’t always going to like what’s out there. But going from what has dominated discussion on this site of late (Kyle and Jackie O), I reckon there are worse things we could spend energy talking about…
17 Aug 09
5:29 pm
Can’t wait to see a bus ad with the slogan: “The Catholic Church – Now With Less Paedophiles!”
17 Aug 09
5:56 pm
Packed to the Altars
17 Aug 09
5:59 pm
What is wrong with NSW churches advertising. The same people who champion ‘freedom of speech’ don’t have that line of thinking when it comes to God and religion. Just because you don’t believe in a God / religion doesn’t mean you have to ridicule people who do. It’s very hypocritical
I think it’s great that you can advertise these things, although I still don’t understand why the atheists can’t advertise. Even though i’m a Christian, I still believe that everyone has a right to a freedom of speech – atheist, buddhist, hindu, muslim, manly supporter etc
17 Aug 09
6:06 pm
@Adam#26: “And Jesus said, let the little children come unto me, however there will be supervision from a third party at all times, with a live webcam feed so parents can watch to ensure there is no hanky-panky”.
17 Aug 09
7:03 pm
And on the 40th anniversary of Woodstock—-blasphemy!!
The main thing is that those of us who know it is a circus, boo!
There is a resurgence of this nonsense underway I beleive.
They’ll be burning secularists at the stake soon!
17 Aug 09
10:33 pm
i think its a great idea for the churches, being a Christian myself
they have been talking about it in my church for the last couple of weeks. this campaign was run last year as well. it requires a lot of local ground support too from the churches.
18 Aug 09
1:29 am
For the churches to be spending this much money they must be getting really desperate.
18 Aug 09
2:15 am
I’ve heard that the ads are only visible to sinners. So I’m safe…
So You Think You Can Chant?
18 Aug 09
8:13 am
Looking forward to seeing what it has to say…who knows…it may even improve my life …or someone else’s…don’t know why the negativity…
18 Aug 09
8:44 am
Anon,
The negativity is because as advertising practitioners we know that any claims are instantly suspicious.
“Jesus loves you” for instance is pretty hard (arguably impossible) to substantiate. As are pretty much all religious claims.
This is reinforced by the mysterious canning of the atheist ad campaign by APN Outdoor, whilst running frequent religious ads.
18 Aug 09
8:56 am
I am a Christian, but I have an issue with the whole ‘selling Jesus’ approach. In fact, I have just written a post about it on my blog. Jesus is not just another product that needs a good logo and a catchy jingle. And people in today’s western world are so saturated with advertising messages that they can be quite sceptical of anything that sounds like ‘sales talk’.
Plus, Jesus himself did not do a good job of ‘selling’ Christianity. If his message was an advertising campaign, it would be a very bad one. I can’t imagine anyone plastering ‘Follow Jesus and suffer’ onto billboards.
And yet somehow the early church managed not just to attract people, but to grow into the worldwide religion we have today. All this without a marketing guru in sight.
18 Aug 09
9:02 am
Really, those of you who are wondering why it is OK for the Church to advertise in the same way as some gormless corporate ‘citizen’ trying to flog their barely needed consumer articles to equally dunce ‘consumers’ who need to be constantly reminded that they will never be happy and fulfilled unless they work all hours under the sun to pay for an ever expanding array of junk is to fail to see the nature of the advertsiing industry, and the supposed ‘special nature’ of God and His Church.
God is not a consumer item.
The Church is not a corporate identity.
People of ‘faith’ are not consumers…. so we are led to believe anyway.
To stoop to the same grubby standard as corporate citizens who must advretise their junk to remain ‘wanted’ and ‘relevant’, think of the fashion industry for instance, is to acknowledge up-fron that the entire Godly edifice is a complete and utter sham.
Bring it on, as far as I am concerned, but please, please, do not start to support cheap, shoddy, deceitful advertising as being ‘the way’ for something that purports to be ‘special’, God.
Mind you, if Hillsong and its ilk is to be the new face of God, then advertising will be fine.
18 Aug 09
9:04 am
Since when has advertising ever improved anybody’s life?
(joke…)
18 Aug 09
9:45 am
Liz,
The church has developed and pioneered (some might ironically say evolved!) some of the sharpest and most breath-taking marketing tactics, over a couple of thousand years:
Brand advocates – aka Disciples and Ministry
Experiential marketing – Pilgrimages and crusades
Brand guidelines – the Bible
Loyalty schemes – Concept of heaven, hell, etc.
Quick-fix solutions – Confessionals, papal pardons
In fact, I think there’s a rich vein of analogy here!
18 Aug 09
1:48 pm
AdGrunt
Wow, loved the response to Liz. Couldn’t have said it better if I tried!
18 Aug 09
2:15 pm
Friends, let’s take notice of an important distinction here. Those of us in the churches involved are not trying to sell anything with this campaign. We have no product to offload. You will not find us asking for any money. There will be no exchange of goods or services. We are not marketing. We are simply promoting, informing and inviting. Anyone who is interested can take up the opportunity to investigate the claims of Jesus. He remains, by any calculation, the most influential man in history. Many of us have found in him the key to life. if you are not interested, please feel free to ignore the invitation.
18 Aug 09
4:44 pm
Hey Murray,
You aren’t a marketing person, are you?
Promoting your religion as a choice amongst others. That’s marketing.
Putting Jesus Racing on V8 cars. That’s marketing.
You may not be selling a box of soap-powder, but you are presumably going to make some emotional proposition to consumers? That’s marketing.
Jesus’ influence is open to conjecture. I’m pleased that your faith clearly brings you strength and succour. Clearly to a Christian, JC is going to be number 1.
However, this is a marketing website, where we talk about marketing thingies. The concept of your campaign is creating lively debate – a good thing.
You’ll see Scientology’s questionable “marketing” practices discussed elsewhere. We’ll rip into anyone – religion or not. It’s marketing excellence, or our varying opinion, that drives this site.
Surprised this link hasn’t been provided, which should guide you Murray on how a religious marketing campaign works and provide food for the rest of us to judge the technical and social merits of the campaign – http://www.youtube.com/user/JAALCampaign09
18 Aug 09
6:17 pm
All this fuss over someone who died in Rome in AD70 at the age of 77.
And the claims!
“Jesus loves you” = “you are a necrophiliac”
“Eat my body and drink my blood” = cannibalism or necrophagia?
“Jesus died on the cross v. he rose from the dead and walked and talked to his disciples” = the basic lie of Christianity. If he did one then he did not do the other.
“Jesus mother was a virgin” = another great lie, a biological impossibility.
No wonder they have to rely on an advertising campaign!
19 Aug 09
9:58 am
Sympneology,
For a start Jesus dies when he was 33 not 77
Secondly necrophilia would imply something sexual and there is other kinds of love,
Thirdly only the catholic church believes you are actually eating and drinking the body of Christ the rest of us just see it as a memorial of Jesus death, a symbol if you will so therefore no cannibalism.
And I am pretty sure you would believe in evolution which many or us would also call a great lie and not possible ( nothing plus nothing cant equal something).
There is a reason it is called faith.
I have read all these comments and this is the only one i felt the need to respond to, because if people disagree that’s fine and their choice but please get you facts straight.
19 Aug 09
10:43 am
“There is a reason it is called faith.”… indeed there is.
The word ‘faith’ is applied when there is no evidence and continued belief relies on suspending all doubts, questions, fears, and adopting, holus-bolus, what is on offer, with no ‘buyer beware’ attached.
‘Faith’ is what allows the evil to keep going unquestioned, fools to parade as experts, goods to be sold even when they are of doubtful utility to humans and our continued existence to be threatened.
‘Faith’ is what drives the Israel question, Northern Ireland, the outrages of the Vatican, the non-questioning of our political and economic systems.
‘Faith’ is what people like Howard, Bush, Blair and Rudd hide behind, not to mention their counterparts in Pakistan, Afghanistan, Iran, India or the Generals in Burma.
‘Faith’ is what we could do with less of.
19 Aug 09
1:29 pm
Anon,
So you are going with the theory that Jesus died on the cross. Then to say he walked around and talked with his disciples afterwards is another lie.
Faith = gullibility. To say you must have faith is to say you must believe lies.
Religion is the original marketing scam.
19 Aug 09
1:55 pm
Symp,
Faith is based on complete trust. This does not impute acceptance of lies, so your assertion seems unkind.
I’ve always reconciled the Resurrection story as a Weekend at Bernie’s style jape. But that’s my opinion.
Our individual perception of information is what drives our trust of a person, religion, or, to bring this back on topic, a brand.
Religions are, “ad absurdum”, merely brands of religious faith, requiring varying elements of doctrine acceptance. To describe all religion as a scam suggests you place no value on their contribution within society. The weakness of that contribution is that it often requires acceptance of ancient, divisive doctrine as opposed to progressive and developing knowledge. This is where I have problems with religion.
19 Aug 09
4:55 pm
Ad agency world criticising the church for advertising their message. The same ad agency world who take cash from tobacco, alcohol, fast food companies etc…
Perhaps an alcohol company could run with a campaign to leverage off the “100% reach” of the church campaign, along the lines of:
“Be baptised with the holy spirit”
- Why waste good whisky…
19 Aug 09
5:02 pm
Sounds like a great idea! You have a choice and all I can say to the cynics is; JESUS loves you and he’s coming back!
19 Aug 09
5:13 pm
Jesus saves
- But I would put Mark Schwarzer in the nets over Jesus myself…
19 Aug 09
5:17 pm
Adam,
We (or at least myself) aren’t criticising the church for advertising their message. That’s their call. It’ll be interesting to see if it comes off as credible or not – the scale of success is unclear.
It’s of grave concern that alternative (atheist) campaigns have previously been mysteriously censored, notably by APN Outdoor, whilst they are happy to accept the Christian dollar.
Can you imagine the apoplectic frenzy that would ensue if the Islamic Foundation ran a similar campaign?
No idea what you’re on about with booze / religion – your analogy misses me.
19 Aug 09
10:49 pm
Come to church:
Live music;
Free booze.
19 Aug 09
11:12 pm
Like this?
http://www.thechurch.co.uk/
21 Aug 09
7:02 pm
AdGrunt
“Faith is based on complete trust. This does not impute acceptance of lies, so your assertion seems unkind.
I’ve always reconciled the Resurrection story as a Weekend at Bernie’s style jape. But that’s my opinion.”
When the Holy Inquisition burnt to death the Cathars, who did not believe the resurrection lie, their execution was called ‘auto da fe’ = an act of faith.
22 Aug 09
1:25 pm
Symp,
You’re bonkers.
23 Aug 09
11:37 am
Adgrunt, it was quite simply a joke. You didn’t get it? Wow, straight over your head. Mr Grunt, I would applaud an atheist campaign and I feel concerned if certain publishers / board owners do only bat for the religious stuff and not the other; goes against the grain of society somewhat.
“Shine Jesus shine…” Perhaps Ever Ready could start selling / marketing a ‘Jesus Torch’ – might sell quite well?
23 Aug 09
1:09 pm
Not a good idea Adam – the last thing the Catholic Church wants is a light shone on anything…
23 Aug 09
4:05 pm
True AP… Hey ho, religion always causes a stir. When is the next Census? Is there enough of us to create a ‘Mumbrella’ religion?
23 Aug 09
4:10 pm
Nah – I’ve been a Jedi all my life and I’m not about to change over to one of those Johnny-come-lately, “fad” religions now…
23 Aug 09
4:32 pm
Hi Adam (4.05),
That sounds like an excellent idea. And I’m not greedy. I’m quite happy to just go for 12 followers, or disciples, if you will…
Cheers,
Tim – Mumbrella
23 Aug 09
5:17 pm
Hey Tim (4.32) – I have just got back from Church…
The Pastor was rambling on about sharing. Well, Mumbrella certainly fits in there! The Pastor then mentioned how important it is to care for each other; whilst I will always be up for an argument on these threads, I certainly don’t hate anyone on this forum… We then broke into song; something about ploughing the fields and scattering the good seed and all that… Perhaps we need to get some audio into your platform? If a topic gets too heated we can all down keyboards, turn on our mic’s and join in for a good bellow about the lord Google and loving the mother of brella’s?
OK, I am going to get my coat.
23 Aug 09
5:21 pm
AP: Good point, I too am an assigned Jedi come to think of it… I might have to jump ship though. I wasn’t impressed with the recent Cockney wing of this mighty Jedi religion: http://www.youtube.com/watch?v=kDKiQfBs9lo
11 Sep 09
9:42 am
Now I can’t wait to see that!
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