Air Rescue dips on debut but up comparatively as TV audiences continue to dissipate

Season two of Westpac-funded TV documentary Air Rescue debuted to an audience of 629,000 last night having pulled in 794,000 viewers when it first aired last year.

As a measure of how far audiences have fallen in the last 12 months Air Rescue was the 13th most watched show last night, but only 15th on its second outing on Tuesday, November 12 last year, when it had 858,000 viewers. Last night no show cracked the million viewer mark, compared to seven shows breaking the seven digit barrier last year for overnight metro viewers, OzTam data shows.

Last night Air rescue was beaten by the ABC’s Shaun Micallef’s Mad as Hell in the 8pm timeslot, which was watched by 741,000 up from last week’s audience of 731,000.

The Chaser’s Media Circus, on the ABC at 8.30pm, also boosted its audience to 746,000 after falling to 638,000 last week, with the show winning its timeslot. The Chaser was the second-most watched show amongst the 18-49 and 25-54 demographics.

It beat Criminal Minds on Seven which was watched by 740,000. A second episode of Criminal Minds at 9.30pm was watched by 610,000.

Seven won the night with a share of 19.6 per cent, with Nine trailing on a share of 16.7 per cent. The ABC grabbed a share of 14.2 per cent while Ten had 11.6 per cent.

Meanwhile on Nine, David Attenborough’s Life, on at 7.30pm, pulled in an audience of 645,000, beaten by the ABC’s 7.30 which grabbed 722,000 viewers.

Ten’s most watched non-news show was Family Feud which grabbed an audience of 591,000 while The Project at 7pm was watched by 558,000. A repeat of Modern Family at 7.30pm was watched by 500,000 while The Millers saw 369,000 viewers tune in.

Local drama Wonderland drew an audience of 455,000 while The Good Wife, on at 9.30pm, was watched by 265,000. The Good Wife was the most time-shifted program of the week, watched by an extra 142,000, boosting its total audience to 389,000.

In news, Seven won the night, pulling 927,000 viewers at 6pm while Nine News was watched by 902,000. Seven News or Today Tonight at 6.30pm was watched by 881,000 while Nine News at 6.30pm settled for 862,000 viewers.

On the digital channels, 7TWO grabbed an audience share of 7.2 per cent, with a Touch of Frost, on at 8.30pm, pulling 343,000 viewers.

Top 15 Shows

1 SEVEN NEWS Network 7 927,000
2 NINE NEWS Network 9 902,000
3 SEVEN NEWS / TODAY TONIGHT Network 7 881,000
4 NINE NEWS 6:30 Network 9 862,000
5 A CURRENT AFFAIR Network 9 814,000
6 HOME AND AWAY Network 7 781,000
7 ABC NEWS-EV Network ABC 764,000
10 CRIMINAL MINDS Network 7 740,000
11 7.30-EV Network ABC 722,000
12 DAVID ATTENBOROUGH’S LIFE Network 9 645,000
13 AIR RESCUE Network 7 629,000
14 CRIMINAL MINDS (R) Network 7 610,000
15 TEN EYEWITNESS NEWS Network TEN 592,000

Audience Share

Network 7 19.6%
Network 9 16.7%
Network ABC 14.2%
Network TEN 11.6%
Network ABC2 4.1%
Network 7TWO 7.6%
Network GO! 6.1%
Network 7mate 4.1%
Network ELEVEN 3.8%
Network SBS ONE 3.2%
Network Gem 3.0%
Network ONE 2.7%
Network SBS 2 1.4%
Network ABC News 24 1.1%
Network ABC3 0.7%
Network NITV 0.3%

Total Audience Share

Network 7 TTL 31.3%
Network 9 TTL 25.8%
Network ABC TTL 20.1%
Network TEN TTL 18.0%
Network SBS TTL 4.9% 4.9%

Data OzTAM Pty Limited 2013. The Data may not be reproduced, published or communicated (electronically or in hard copy) in whole or in part, without the prior written consent of OzTAM.


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