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Daylight Agency wins three new clients

Daylight Agency has added three new brands to its client roster: facial recognition platform Verify Faces, disinfection system Airande, and accounting firm Bishop Collins.

For each account, Daylight Agency will provide a mix of creative and communication work, drawing on its strategic planning, brand management, media relations, and corporate communications services.

Daylight’s reputation management arm, First Light Consulting, will provide support on the accounts in government relations and issues management.

Daylight will provide a mix of creative and communications work for its new clients

Daylight Agency chief client officer, Chris Gray, explained the agency will leverage its position in the Worldwide Partners independent agency network to service Verify Faces and launch it into the US.

Daylight will also be launching Airande into international markets. Gray said it was the ‘ideal time’ for the disinfectant system to expand overseas “as the world continues to struggle with managing the coronavirus crisis.”

Daylight Agency has also picked up project work with subscription lens business, Essilor. The agency has previously worked with the brand’s Australian and New Zealand arm on creative and communications projects over the past few years.

Gray said: “We are extremely pleased to welcome new brands to our stable and to add additional work for past clients which will utilise both our consumer and corporate expertise.

“All of these organisations are leaders in their respective fields and we are delighted to support and strengthen their brands among customers and other stakeholders.”

Earlier this year, Blue Diamond Growers, the parent company of Almond Breeze, terminated its creative account with Daylight Agency.

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