Mumbrellacast: Tangas moving up at Dentsu; plus Dee Madigan on her winning campaign

On this week's Mumbrellacast, Andrew Banks and Kalila Welch join host Calum Jaspan to discuss Dentsu ANZ CEO, Angela Tangas' imminent move to helm the UK&I operation. Plus, Dee Madigan joins the podcast to chat about leading the successful ALP campaign, as well as an interview with SBS's Mandi Wicks and David Hua on the new channel, WorldWatch.

The Australian Labor Party emerged victorious on Saturday night, aided by a campaign led by Dee Madigan. The Campaign Edge ECD and regular Gruen panelist joins the Mumbrellacast to discuss the brief she was given, truth in political advertising, whether ‘attack advertising’ works on the commercial side, and if she expects to see her agency working with the new federal government.

Then, as Dentsu ANZ CEO, Angela Tangas has been appointed within the group to lead its UK and Ireland offering, the team takes a look at her tenure, being appointed in late 2019 after a whirlwind year, how she has set about restructuring the business, and what might come next for the Japanese holding group in the Australian market after a busy start to the year, alongside some insights from Tangas herself.

Finally, an interview with SBS news and current affairs director Mandi Wicks and audio language content lead, David Hua about the new WorldWatch channel, plans for its inception, and the work SBS undertook during the election to make news more accessible for English as a second language Australians.

Episode breakdown

  • Dee Madigan on the ALP campaign and the state of political advertising (02:07)
  • Angela Tangas moving up at Dentsu (18:41)
  • SBS’s Mandy Wicks and David Hua on the launch of WorldWatch (32:32)

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