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Radio ratings: Rove and Sam fail to lift 2DayFM; Hamish & Andy lose ground; Fox tops TripleM in Melbourne; Mix clings on in Adelaide

Rove McManus and Sam Frost fledgling breakfast show barely lifted the audience for beleaguered 2DayFM show, with the station finishing bottom of the FM ratings pile in Sydney for the second successive year.

Rove McManus and Sam Frost

Rove McManus and Sam Frost

The duo, who have had a low-key start to their radio career with minimal marketing so far starting just after the survey period commenced, managed to boost the audience share by 0.1 points to 3 per cent, but the Hit Network station’s overall audience fell back 0.2 points to a 3.3 per cent share.

It was also hit by an audience decline for star duo Hamish Blake and Andy Lee in the drive slot who fell 0.2 points to 5.4 per cent, second bottom of the drive time ratings.

Sydney ratingsKiisFM finished the year on top of the FM pile in Sydney with breakfast duo Kyle Sandilands and Jackie ‘O’ Henderson dominating the final survey of the year climbing 1.2 points to a share of 10.1 per cent.

Sydney radio ratings survey 8, 2015. Total audience share. Source: GfK

Sydney radio ratings survey 8, 2015. Total audience share. Source: GfK

2GB remains the dominant station overall climbing 0.8 points in overall share to 12.8 per cent, comfortably ahead of ABC702 which had a 10.3 per cent share, after remaining static in the ratings period, according to the GfK survey results. It was boosted by a 1.4 point rise for breakfast host Alan Jones who finishes the year with a 15.2 per cent share.

WSFM had the biggest fall in the survey dropping 1 point to a 6.5 per cent share, with breakfast duo Brendan Jones and Amanda Keller hemorrhaging listeners falling 1.5 points to a 7.2 share, but maintaining second place in FM overall.

In the drive time battle Nova’s Kate Ritchie, Tim Blackwell and Marty Sheargold finished the year on top despite dropping 1.1 points to a 9.5 per cent share, with KiisFM’s Dave Hughes and Kate Langbroek snapping at their heels gaining 0.2 to 9.3 per cent share.

On Triple M Merrick Watts managed a 5.4 share to draw level with Hamish and Andy on sister Southern Cross Austereo station TripleM.

Sydney radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Sydney radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Alex Hayes

Melbourne radio ratings:

fifi and dave fox fmThe Melbourne market has seen Southern Cross Austereo’s FoxFM dominate across breakfast and drive to be the number one FM station for the final survey of the year. The station’s breakfast team of Fifi Box and Dave Thornton stole the FM breakfast crown from TripleM’s Hot Breakfast trio of Eddie McGuire, Luke Darcy and Mick Molloy.

The FoxFM show boosted its audience share by 1.3 points to a total share of 9.2 ahead of Triple M’s breakfast share of 8.8, which saw its audience decline by 0.5 share points.

Despite losing 0.6 share points to land on an audience share of 6.2, Gold’s breakfast duo Brig and Lehmo claimed third place, pushing Nova and SmoothFM towards the bottom of the pile as KiisFM’s outgoing team Jane Hall and Matt Tilley (Hall will be replaced by Meshel Laurie from January) had an audience share of 5.9 per cent.

In drive, FoxFM’s nationally syndicated Hamish & Andy saw their audience grow by 0.2 share points to hold onto their top position with a share of 12.8 in their home market.

Melbourne radio ratings survey 8, 2015. Total audience share. Source: GfK

Melbourne radio ratings survey 8, 2015. Total audience share. Source: GfK

KiisFM’s Hughesy and Kate grew their drive audience in what is also their home turf by 1.6 share points to settle on a share of 9.3 per cent, pushing Nova’s Kate, Tim and Marty into third place with a share of 8.3 per cent.

Overall, FoxFM held onto its top FM place with a Monday to Sunday total audience share of 9.7, up 0.3 share points.

Gold held onto its second place position with a share of 8.2 while SmoothFM claimed third place despite seeing its audience drop by 1 share point to land on a share of 7.1 per cent.

Nova tied with KiisFM for fourth place after its share slid by 0.2 share points and Kiis boosted its share by 0.9 share points. Both stations had a total share of 6.8.

Perennial leaders 3AW topped the market share overall with 13.4 per cent, and a 19.8 per cent in breakfast, down 0.5 share points on last survey, as closest rivals ABC774 grew by 0.9 points to 13.7 per cent in breakfast.

Melbourne radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Melbourne radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Miranda Ward

Brisbane radio ratings:

Hamish & Andy

Hamish & Andy

Southern Cross Austereo’s Hamish and Andy have lost their lead in drive in Brisbane after just one survey.

Survey 8 saw the pair go from first to third in the slot after falling 1.5 per cent to a 12.5 share behind Nova’s Tim, Kate and Marty now on 14.5 per cent (up 1.2) and 97.3FM’s Hughesy and Kate on 13.5 per cent (up 0.5 per cent).

The final survey of the year saw Nova 106.9 perform strongly up 1.4 per cent to a 12.7 per cent in total people, putting it within striking distance of ARN’s 97.3FM which slipped marginally to 13.5 per cent.

SCA’s Hit105.3FM remained relatively stable on 10.7 (down 0.2 per cent).

Brisbane radio ratings survey 8, 2015. Total audience share. Source: GfK

Brisbane radio ratings survey 8, 2015. Total audience share. Source: GfK

ABC612 also had a strong survey for the end of the year up 1.3 per cent in total people to a 12.6 share with Spencer Howson finishing the year as the undisputed king of Brisbane breakfast with a 17.2 per cent share.

Among the commercials in breakfast 97.3FM’s breakfast hosts Robin Bailey, Terry Hansen and Bob Gallagher were next with a 13.6 share (up 0.5) with Nova’s Kip Wightman and David Lutteral ‘Kip & Luttsy’ also up 1.2 points to 11.9.

SCA was the main losers in breakfast with both Hit105.3 and TripleM in breakfast recording declines of 0.5 per cent and 1.5 per cent to finish the year on 8.7 and 7.8 respectively.

Overall both stations were also down in total people with Hit105.3 falling 0.2 points to a 10.7 per cent share while Triple M fell 0.7 per cent to 8.4 per cent.

Talk station 4BC also finished the year with a fall declining 0.7 points to a 4.6 per cent share with falls across all its shows with the biggest decline coming in Evenings where host Steve Price lost a massive third of its audience in one survey, falling 3.0 points to a 6.1 per cent.

Brisbane radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Brisbane radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Nic Christensen

Adelaide radio ratings:

mix 102.3Adelaide’s Mix102.3 has survived a last survey slump of 1.7 points to maintain its hold on the top slot in the market in the final survey of the year with a share of 13 per cent.

The station maintained its lead against a surging Nova91.9 which added 1.1 points to to finish at 11.2 per cent.

Adelaide radio ratings survey 8, 2015. Total audience share. Source: GfK

Adelaide radio ratings survey 8, 2015. Total audience share. Source: GfK

The win by Mix was in spite of a slump in the drive slot, where Dave Hughes and Kate Langbroek lost 2.8 points to finish the year with a 12.5 per cent share against the syndicated Nova team of Kate, Tim and Marty who rose by 1 point to 13.3 per cent to overtake their rivals.

A strong start in drive by new arrivals Hamish and Andy on Hit107 in the last survey was not replicated this time around with the duo stagnant on 11.7 per cent. In breakfast the slump continued for Mix with Jodie and Soda losing another 1.8 points, but still finishing the year on top with 12.7 per cent.

On AM ABC891 maintained its dominant position against commercial rival FiveAA, rising 2.1 points in all people 10+ to finish the year with an overall share of 12.4 per cent against 10.2 per cent for FiveAA.

The ABC dominated breakfast with Matthew Abraham and David Bevan adding 3.3 points to finish the year on 17.8 per cent against FiveAA’s David Penberthy and Will Goodings, with a final share of 12.8 per cent.

Adelaide radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Adelaide radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Perth radio ratings:

Perth radio ratings survey 8, 2015. Total audience share. Source: GfK

Perth radio ratings survey 8, 2015. Total audience share. Source: GfK

Perth Nova93.7’s drive team of Kate, Tim and Marty has held on to its lead against Mix94.5’s Lisa and Pete to take the honours in the final ratings of the year.

But despite Nova also winning the breakfast slot, with a share of 13.6 per cent for Fitzy and Wippa (down 0.4 points), the Network failed to unseat Mix 94.5 which topped the survey with an all people share of 15 per cent, down just 0.2 points.

The Mix breakfast team of Clairsy and Kimba slipped 0.5 points to finish the year in second on 12.5 per cent.

Rebranded Kiss station 96FM continued to struggle at the bottom of the heap, finishing the year down a further 0.3 points to 7.7 per cent.

Perth radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Perth radio ratings survey 8, 2015. Mon-Fri share and breakfast. Source: GfK

Simon Canning

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