Mumbrella live blog: Wednesday, June 11
Welcome to Mumbrella’s live blog, the one-stop shop for all you need to know in media and marketing. Refresh the page for latest updates.
Top stories:
- Budget Direct pitches creative account
- Coca-Cola appoints new marketing director Lisa Winn
- Interview: The ABC of media jacking with Ryan Holiday
- TV ratings: Bogans in Bali build as Seven axes A Place to Call Home
- Box office: The Fault in our Stars takes top spot
- Former Ogilvy Aus ECD Bruce Matchett takes Sapient Nitro regional role
- Dr Mumbo: That awkward moment when Bitly goes sweary
1.07pm – A couple of big yarns this afternoon. Coca-Cola has a new marketing director Lisa Winn. Read about it here. While in other news Budget Direct has put its creative account out for pitch, although the brand is remaining cagey on the future for animated alien brand ambassadors Zeek and Zia. Read about it here.
12.40pm – Dr Mumbo has an intriguing tale of the Campbells of Campbelltown and the “exclusive” Tele’s wedding dress story. Have a look here.