Jamie Oliver delivers Ten 50% better result than I Will Survive

Ten has seen an immediate uplift in its Tuesday night 7.30pm timeslot after the end of I Will Survive.

While last week’s hour-long series series finale of I Will Survive rated 321,000,  double episodes of Jamie’s 15-Minute Meals, each of which ran across half an hour, rated 491,000 and 484,000 according to preliminary overnight metro ratings from OzTAM.

This amounts to an audience uplift of more than 50%.

The two Jamie Oliver episodes were still only 24th and 25th shows for the night among total viewers, and fourth for their time slots. However, the shows improved slightly in the key advertising demographics of 16-39, 18-49 and 25-54.

Tuesday night’s viewing was dominated by Seven’s The X Factor which had 1.43m.

But a new episode of Nine’s The Big Bang Theory was the top show for the night across the three key advertising demographics. It rated 1.157m.

Australian documentary Chateau Chunder: A Wine Revolution, produced by Electric Pictures, at 8.30pm rated 640,000 for ABC1. The show was fourth for the night  in total viewers.

At the other end of the day, Seven’s Sunrise beat Nine’s Today, 377,000 to 355,000 as Ten’s breakfast did 46,000.

Ten had an above average night in channel share with 14.7% in third place ahead of ABC1 on 13.8%. Seven won the night with 24.9% while Nine was second on 18.6%. SBS1 was fifth on 5%.

Tuesday’s top 15 shows:
1. The X Factor – Seven 1.430m
2. Seven News – Seven 1.246m
3. The Big Bang Theory – Nine 1.157m
4. Nine News – Nine 1.143m
5. Winners and Losers – Seven 1.113m
6. ABC News – ABC 1.113m
7. Today Tonight – Seven 1.046m
8. A Current Affair – Nine 1.024m
9. Home and Away – Seven 0.974m
10. 7:30 – ABC 0.883m
11. Big Brother – Nine 0.874m
12. The Big Bang Theory – Nine 0.844m
13. NCIS – Ten 0.840m
14. Two and a Half Men – Nine 0.719m
15. Foreign Correspondent – ABC 0.702m

Tuesday’s channel share:
Seven: 24.9%
Nine: 18.6%
Ten: 14.7%
ABC1: 13.8%
SBS1: 5.0%
7TWO: 3.3%
7mate: 3.1%
Eleven: 2.8%
Gem: 2.7%
One: 2.5%
GO!: 2.4%
ABC2: 2.3%
SBS2: 1.7%
ABC News 24: 1.2%
ABC3: 1.0%

Ratings data is copyright OzTAM and may not be reproduced, published or communicated without the prior written consent of OzTAM.

Comments


  1. Black toothed grin
    31 Oct 12
    1:39 pm

  2. It’s an improvement yes, but the numbers are still shit.

  3. Christine
    31 Oct 12
    1:45 pm

  4. I watch the Breakfast catchup on Saturdays and I find Paul Henry refreshing. He does carry on a bit but he does speak a lot of sense. When will Jamie start his five minute meals?? Got to love Jamie Oliver!

  5. tv viewer
    31 Oct 12
    5:45 pm

  6. is that because Jamie Oliver is good, or because I Will Survive is stupid?

    honestly, will Australia’s tv exec realised that we are sick of crap shows.

    Did Mott give I Will Survive the green light? McGarvey, please treat us with a little bit of respect.