Opinion

Google News favours mainstream media. Even if it pays for Australian content, will local outlets fall further behind?

Trump’s TikTok deal explained: who is Oracle? Why Walmart? And what does it mean for our data?

Funding public interest journalism requires creative solutions. A tax rebate for news media could work

Our industry needs to fight harder against the discriminatory uni fee clusterf*ck

If they want to support local journalism, Google and Facebook must fund AAP

Celebrity, money and power: TV’s obsession with the Murdoch family dynasty

That was the news: a sad farewell to the ABC’s 7:45am bulletin

Mumbrella will no longer publish comments: Why we’ve made the call 156

Life goes on: The demise of print catalogues is long overdue

Chinese reveal their journalists in Australia were questioned in foreign interference investigation 1

In this pandemic, R U OK? Here’s how to address emotions and grow communications and connections

An open letter to big agencies: seize the future 1

TikTok suicide video: it’s time platforms collaborated to limit disturbing content

Journalists have become diplomatic pawns in China’s relations with the West, setting a worrying precedent

De-classified: What really happened to newspapers 33

How much should Facebook have to pay for news? We have a suggestion how to calculate it 6

Big media is using big tech to distract from their own strategic blunders 15

It’s not ‘fair’ and it won’t work: an argument against the ACCC’s news media bargaining code 5

Australian government must act urgently on detention of journalist Cheng Lei in China

How COVID caused chaos for cricket – and may force a rethink of all sport broadcasting deals

If Facebook really pulls news from its Australian sites, we’ll have a much less compelling product 8

Logo bashing won with the wattle logo’s canning, but it shouldn’t always 4

From evasion to connection: the importance of industry acceptance and how to ‘Wear it Purple’ 1

ABC has for too long been unwilling to push back against interference – at its journalists’ expense

‘Suck it and see’ or face a digital tax, former ACCC boss Allan Fels warns Google and Facebook 3

After COVID-19, readers will want niche publishers more than ever

Media reporting on mental illness, violence and crime needs to change

Instagram is the home of pretty pictures. Why are people flocking to it for news? 1

The media diversity report excluded NITV, but we tell Indigenous stories everyday 8

Attention matters in advertising, and part of the answer lies in screen real estate 19

Google’s ‘open letter’ is trying to scare Australians. The company simply doesn’t want to pay for news 12

Male, pale and stale: Media’s lack of diversity is causing a disconnect with audiences 29

Communicators need to work better with lawyers, proven by Rio Tinto’s handling of the Juukan Gorge destruction

Whitewash on the box: how a lack of diversity on Australian television damages us all 5

The Australian’s racist Kamala Harris cartoon shows why diversity in newsrooms matters 11

The Coles catalogue debate is a reminder: Adland needs a greenwashing education 1

Print journalists: Your current careers are, or soon will be, over. Accept it 19

The media and marketing industry needs to embrace a start-up mindset 12

Microsoft’s takeover would be a win for TikTok and tech giants – not users 1

In a world first, Australia plans to force Facebook and Google to pay for news (but ABC and SBS miss out) 5

James Murdoch’s resignation is the result of News Corp’s increasing shift to the right – not just on climate 3

Leigh Sales showed us the abuse women cop online. When are we going to stop tolerating misogyny? 4

Tech giants won’t change their spots, no matter how hard the government, ACCC, and publishers try 9

Michelle Obama, podcast host: how podcasting became a multi-billion dollar industry

Australia’s ‘outdated’ defamation laws are changing – but there’s no ‘revolution’ yet

The ACCC is suing Google for misleading millions. But calling it out is easier than fixing it 2

TikTok tries to distance itself from Beijing, but will it be enough to avoid the global blacklist? 1

Agencies: Stop sacking half your workforce, start thinking laterally 8

Good riddance to the Bauers, the family that wrecked Australia’s magazine industry 36

$400 million in government funding for Hollywood, but only scraps for Australian film 3

Branded face masks is a strategy our industry and government should be exploring 17

The Twitter hack targeted the rich and famous. But we all lose if trusted accounts can be hijacked

Brands need to trim the fat, starting with waste-of-money agencies 38

Forget the crystal ball attempts to predict a post-COVID-19 future, start creating it 3

Your brand’s biggest PR risk is its public face

China could be using TikTok to spy on Australians, but banning it isn’t a simple fix 3

Australia’s media has been too white for too long. This is how to bring more diversity to newsrooms 1

Australia’s new wattle logo is a design, storytelling and timing failure 31

Twitter’s new voice function is about to create a whole lot more noise 1

By sticking with working from home, adland could access the talent pool of dreams 1

The Daily Telegraph lost its Geoffrey Rush defamation appeal. What does this mean?

Publishers: Stop expecting handouts from Facebook and Google, start innovating 16

Media, creative and data are inseparable. Let’s stop pretending you can split them up and achieve the same results 4

The arts needed a champion – it got a package to prop up the major players 100 days later

ABC Life’s ‘rebrand’ is a loss; it published pieces that would never find homes with its commercial critics 6

Latest $84 million cuts rip the heart out of the ABC, and our democracy 22

Media have helped create a crisis of democracy – now they must play a vital role in its revival 1

Black Lives Matter and COVID-19 have shown us that PRs need to do their jobs better

Media is in the midst of a pricing crisis. We need to fix it to be effective 7

WPP’s leaked BP marketing deck shows that you can’t fix looking like a ‘bad guy’ if you act like one 5

When dealing with a crisis online, it’s all about metrics, not optics 2

If Black and Indigenous people, and people of colour, matter in your PR agency, prove it 14

Cutting the ABC cuts public trust, a cost no democracy can afford 12

I’d just finished battling stage three cancer. Then, COVID-19 hit 31

A thank you from the PR industry to journalists impacted by redundancies 1

If COVID-19 happened a year ago, it would have broken me 22

Adland and media: We need to change the way we do business if we are to become anti-racist 14

The Voller case emphasises the power imbalance between publishers and platforms, but publishers aren’t trying hard enough

Customers want Australian businesses to get back to basics during COVID-19 3

Irony is a cruel mistress for Target, whose demise reminds us of the importance of brand strategy 7

An open letter to the industry from a casualty of the Australian media bloodbath 32

Another savage blow to regional media spells disaster for the communities they serve 4

Work isn’t a place you go anymore, it’s a thing you do. So our agency won’t be going back to the office 19

COVID-19 has changed everything for sports sponsorship. But the NRL is back, and I’m optimistic

Flight Centre’s COVID-19 response was a flight plan to failure 9

Supercars hosted an all-male virtual event – and its communications strategy was a disaster 20

I moved to Sydney for my first media job. Then, COVID-19 hit and sent me off the grid

An open letter to small agencies: Now’s not the time to play it safe 5