Dr Mumbo Don’t go Dutch May 31, 2012 11:16 2 For those of you who were left feeling a little underwhelmed by Sentanta Sport’s ad for the Euro soccer champs, thank the ad-making gods it’s not as bad as this effort from The Netherlands. Three minutes of incomprehensible agony. topics Share Tweet Share Comments: 2 Graham 31 May 12 That’s pretty cool actually. Reply You'll be surprised 31 May 12 As a Dutch ad girl living in Australia, I can tell you that this ad has a good shot at being very successful in Holland. Yes it’s long, yes, it’s extremely daggy and likely cringe worthy to anyone not familiar with the culture. However, Holland is living and breathing soccer at the moment and this ad combines a few Dutch success factors: – Little orange things to collect (god knows why, but the Dutch love them) – Our Dutch soccer heroes – Holland’s most popular singers My guess is that the Dutch won’t even notice the lack of concept and that everyone is singing this song before we have even shot our first goal. Reply Comments are closed. ADVERTISEMENT Most Discussed 122 Comments Sky News drops Outsiders from schedule after sacking of Mark Latham 50 Comments Sky News sacks Mark Latham and refuses to say whether Outsiders will remain on air 48 Comments Why that Pepsi ad isn’t as bad as you think it is 37 Comments 457 visa axing to hurt PR industry with ‘PR manager’ to be removed from temporary visa list 35 Comments Job cuts, one brand and the future: Will Fairfax get it right this time around?