Rocklive rebranded ROKT

Referral marketing company Rocklive has rebranded as ROKT and  is commencing global expansion with new partners and new offices in Melbourne, Auckland and Singapore.

The announcement:

• Referral marketing pioneer Rocklive rebranded ROKT
• Business grows 20% compound monthly in 2013 under new CEO Bruce Buchanan
• Annual turnover projected to account for 1% of Australia’s digital advertising market in 2013-2014
• Global expansion begins with new offices in Melbourne, Auckland and Singapore
• Australia Post, eBay, Harvey Norman, David Jones, Ozsale, epay, Oztix, Tigerair, Dymocks and Ticketek on board
• Launch of ROKT mobile platform now accounts for 25% of business volume and providing an effective product for monetising mobile traffic.

THE seismic shift of Australia’s biggest advertisers away from traditional media into the digital market continues to gain momentum, Bruce Buchanan, CEO of ROKT, a global pioneer in referral marketing said today.

Announcing Rocklive, an innovator in digital advertising has been rebranded ROKT, Mr. Buchanan said big business is increasingly looking to engage digitally, and globally with their audiences in proven and relevant ways.